Germany to Sign Record-Breaking Adidas Kit Deal
Adidas will continue to supply the Germany kits, according to several German sources. Long-term Germany jersey supplier Adidas and the German football federation will reportedly announce a new 10-year agreement before Euro 2016.
Germany to Remain with Adidas
As Mopo is reporting, two indepented sources confirmed to the newspaper that Adidas has aced Nike out and will pay an estimated €75-80 million a year from 2018 to 2028. This would make Germany the highest-paid international football team, with more than €30m / year on second-placed France.
Most valuable International Football Shirt Sponsorship Deals
| Country | Kit Supplier | Value | Deal ends |
| Germany (possible) | Adidas | €75m | 2028 |
| France | Nike | €42.6m | 2018 |
| England | Nike | €34.5m | 2018 |
| Brazil | Nike | €30.7m | 2018 |
| Spain | Adidas | - | 2026 |
| Germany (current) | Adidas | €25m | 2018 |
| Italy | Puma | €18m | 2022 |
Source: PR Marketing / own research
German football association DFB was quick to dismiss the record, stating that the offers were still to be presented to the board of directors. "We want to remain transparent. Only after [the next board meeting] we will make a joint decision," said speaker Ralf Köttker.
According to Express, the aforementioned meeting will take place before the end of March. The final decision is expected to be communicated before the start of Euro 2016.
Are you relieved to see Germany remain with Adidas for the foreseeable future? Let us know in the comments below.
Tottenham 26-27 Away Kit Leaked - 2 New Pictures
Footy Headlines can now leak 2 new pictures of the Nike Spurs 26-27 away kit. Although it is a fake, the design is identical to the real one.
The kit features a vibrant and chaotic pattern with diagonal, jagged lines in neon pink, purple, and orange over an Obsidian (navy blue) base.
The standout feature of the kit is undoubtedly the wild, all-over graphic pattern covering the front torso.
Adidas Greece 2026-27 Away Kit Debuted
The Adidas Greece 2026-27 away kit has officially made its debut. The Greek players wore their away kit in last night's 2-2 draw against Sweden.
Unfortunately, this kit will not be seen at the 2026 World Cup, as Greece failed to qualify for the tournament.
The kit features a deep blue base, complemented by subtle tonal vertical striping integrated directly into the fabric. A thick white crossed collar provides a stark contrast, matching the white Adidas stripes on the shoulders and the classic Trefoil logo on the right chest. As a nod to the Hellenic Football Federation's centenary, the back of the collar includes the Greek text "ΧΙΛΙΑ ΕΝΝΙΑΚΟΣΙΑ ΕΙΚΟΣΙ ΕΞΙ," which translates to 1926, the federation's founding year.
Rumor: Newcastle United Set to Sign ElevenLabs as Main Kit Sponsor?
Newcastle United may be on the verge of signing a new front-of-shirt sponsorship deal with the AI-powered audio company ElevenLabs - prominent fan account @NUFCgallowgate posted a series of teaser graphics on X, directly linking the club's crest with the tech firm's logo and fueling discussions about a potential commercial partnership for the upcoming seasons.
The speculation was further amplified by a high-quality digital mock-up shared by the same account. The render showcases the Adidas Newcastle United 2026-2027 home kit featuring the ElevenLabs logo prominently across the chest.
The Newcastle United 2026-2027 home kit releases on 10 June 2026, so a new sponsor deal would come just in time.
Would you like to see ElevenLabs become the new main sponsor for Newcastle United? Let us know in the comments below.