Adidas Parley Spain 2018 World Cup Pre-Match Jersey Leaked
The new Spain 2018 World Cup pre-match shirt introduces an outstanding design for the Spanish national team, set to be used for the first time in the friendly against Costa Rica in mid-November.
Adidas Spain 2018 World Cup Pre-Match Shirt
This is the totally new Spain 2018 World Cup pre-match strip.
The new Spain 2018 World Cup pre-match kit boasts an outstanding graphic design on the front, while the back of the jersey is solid colored.
From a tech point of view, the new Adidas Spain 2018 World Cup pre-match kit is very interesting. Designed in cooperation with Parley, the new Spain 2018 World Cup pre-match jersey is made from up-cycled marine plastic debris and feature water-based environmental-friendly prints, just as the Adidas Parley Bayern Munich and Real Madrid kits that were released in November 2016. Inside the collar is the lettering For The Oceans.
What do you think of the new Spain 2018 World Cup pre-match jersey? Let us know in the comments below, and check out the new Spain 2018 World Cup jerseys as well as more 2018 World Cup leaks in the World Cup Kit Overview.
Good or Bad? Rexona Armpit Sponsorship on 2026 World Cup Referee Shirts
Update - Tuesday, June 23, 2026: Following our publication, Rexona contacted us to provide additional context on the activation.
According to Ben Curtis, Global Brand Vice President for Rexona at Unilever, the sponsorship is intended to highlight fourth officials, who "may not always be the focus of attention but are at the centre of some of football's most intense and anticipated moments," as part of Rexona's "It Won't Let You Down" campaign during the FIFA World Cup 2026. "They need to remain cool and calm under pressure - That's exactly why this partnership is such a natural fit for Rexona."
The 2026 World Cup referee shirts feature one of the most amusing and strategic sponsorship placements seen in football. Deodorant brand Rexona has their logo positioned directly under the armpits of the match officials' jerseys, creating a highly contextual advertising opportunity.
The Rexona logo remains largely hidden during regular play but becomes clearly visible whenever a referee raises their arms to signal a free kick, award a penalty, or issue a card. This placement perfectly matches the deodorant product being advertised, resulting in a memorable piece of marketing on the sport's biggest stage.
While this specific placement has caught the attention of fans during the 2026 tournament, it is not entirely unprecedented. A similar concept was previously executed in Brazil, where Avanço deodorant sponsored the armpits of Corinthians. However, Rexona's execution at a World Cup brings the clever concept to a massive global audience.
Adidas Al Qadsiah 26-27 Home & Away Kits Released - No More Nike
Saudi Pro League club Al Qadsiah has officially unveiled its new 2026-27 home and away kits, marking the beginning of their new partnership with adidas after switching from previous supplier Nike.
Revealed on June 23, 2026, the inaugural adidas strips feature simple, standard designs without bespoke detailing. The home kit is presented in the club's traditional red and yellow colors, while the away shirt offers a stylish white and red look.
FC Barcelona 26-27 Training Top Leaked
Images of the FC Barcelona 2026-27 training top have been leaked online by Barca kit collector @memorabilia1899.
Hamburg 26-27 Anthem Jacket Released
The new Hamburger SV 2026-27 anthem jacket has been launched.
Produced by Adidas, the jacket features a clean design based on the Adidas 2026 jacket template. It is predominantly white with contrasting black Three Stripes running down the sleeves and a black Adidas performance logo on the right chest.
