Juventus

Nick Woltemade's arrival at Juventus has sparked an unexpected kit trend in Turin. After the German forward made headlines by debuting a long-sleeved home shirt against AC Milan—becoming the first Bianconeri outfield player in over 12 years to wear an official long-sleeve match kit—his teammates are now following in his footsteps.

The trend reached new heights in Juventus's recent European clash against NEC, where six players took the pitch in long sleeves. Alongside Woltemade, starters Weston McKennie, Douglas Luiz, and Pape Matar Sarr all lined up with full-length sleeves, while substitutes Randal Kolo Muani and Teun Koopmeiners also sported the look off the bench. Interestingly, Douglas Luiz demonstrated that switching to the classic silhouette takes some getting used to, as the Brazilian midfielder changed back into a short-sleeved jersey for the second half.

The sudden revival of long sleeves on the pitch is made possible by Adidas reintroducing authentic long-sleeved player shirts for the 26-27 season. For more than a decade, outfield players at Juventus and across Europe were generally restricted to short-sleeve kits paired with compression baselayers.

With Woltemade leading the charge and half of the Juventus outfield lineup already embracing the design, the retro aesthetic looks poised to spread even further across Serie A this season.

Thanks to whatthekit_x for the spot and the collage.

Adidas Football has taken a cheeky and self-aware approach to modern kit culture by leaning directly into the world of shirt leaks. In a teaser shared across social media captioned "LEAK OR NOT TO LEAK, that’s the question", the brand presented a mock confidential desktop interface styled like an internal investigation into unreleased gear.

The desktop graphic features folders and case files centered around upcoming Juventus kits for the 26-27 campaign. Several genuine product codes are highlighted in the mockup, including KC2294 for the Juventus authentic third jersey and KR4646 for the pink away shirt. Surrounding these are playful folder labels such as "PRE-RELEASE LEAKERS" and "PERSONS OF INTEREST", along with mock file thumbnails referencing kit sightings, club mascot leaks, and questions over whether star youngster Kenan Yildiz leaked upcoming jerseys.

Rather than attempting to suppress early kit leaks, Adidas is embracing the surrounding fan culture and online discussion. By turning pre-release anticipation into an interactive campaign, the Three Stripes have found a clever way to generate excitement ahead of the official launches.

New in-store images have surfaced showcasing the upcoming Adidas Juventus 26-27 EQT collection. First leaked earlier in the year, the 1990s-inspired lifestyle line is now arriving at retail locations, delivering a heavy dose of nostalgia for Bianconeri supporters. Thanks to @La_Bianconera.

The standout feature across the entire capsule is the return of Juventus' classic oval crest, placed front and center alongside retro Adidas branding. The collection is built around iconic 90s Equipment cutlines, highlighted by a color-blocked nylon track top and matching pants featuring bold geometric panels in black, white, and soft purple-grey tones. Alongside the tracksuit, the lineup includes a clean white tee with angular shoulder inserts and a shiny grey striped retro jersey.

Making his Juventus debut in the match against AC Milan, Nick Woltemade was the only Juventus player on the pitch wearing long sleeves. Excluding special-edition kits, the German strike became the first Bianconeri player made this choice since Andrea Pirlo and Claudio Marchisio back in the 13-14 season.

Remarkably, even Cristiano Ronaldo, a long-sleeve icon, never wore one during his time in Turin.

Adidas is set to dive into the world of motorsport with an upcoming "Lifestyler Racing" range planned for its elite clubs in 2027. Following earlier leaks of a similar concept for Real Madrid, Juventus kit insider La Maglia Bianconera has shared an early look at a standout vintage-inspired racing jacket designed for the Italian giants.

The Adidas Juventus 2027 racing jacket is styled after classic motorcycle leather gear and comes in the club's trademark black and white. It features bold "JUVENTUS" lettering across the chest and the club's founding year "1897" emblazoned across the upper back. Motorsport-inspired accents include an oval Adidas badge, the modern "JJ" crest, "BIANCONERI" branding across the stand-up collar, and "FINO ALLA FINE" patches along the sleeve.

The Adidas Juventus 26-27 racing jacket forms the centerpiece of Adidas' broader 2027 racing collection and is expected to hit shelves in 2027.

Nick Woltemade's arrival at Juventus has sparked an unexpected kit trend in Turin. After the German forward made headlines by debuting a long-sleeved home shirt against AC Milan—becoming the first Bianconeri outfield player in over 12 years to wear an official long-sleeve match kit—his teammates are now following in his footsteps.

The trend reached new heights in Juventus's recent European clash against NEC, where six players took the pitch in long sleeves. Alongside Woltemade, starters Weston McKennie, Douglas Luiz, and Pape Matar Sarr all lined up with full-length sleeves, while substitutes Randal Kolo Muani and Teun Koopmeiners also sported the look off the bench. Interestingly, Douglas Luiz demonstrated that switching to the classic silhouette takes some getting used to, as the Brazilian midfielder changed back into a short-sleeved jersey for the second half.

The sudden revival of long sleeves on the pitch is made possible by Adidas reintroducing authentic long-sleeved player shirts for the 26-27 season. For more than a decade, outfield players at Juventus and across Europe were generally restricted to short-sleeve kits paired with compression baselayers.

With Woltemade leading the charge and half of the Juventus outfield lineup already embracing the design, the retro aesthetic looks poised to spread even further across Serie A this season.

Thanks to whatthekit_x for the spot and the collage.

Making his Juventus debut in the match against AC Milan, Nick Woltemade was the only Juventus player on the pitch wearing long sleeves. Excluding special-edition kits, the German strike became the first Bianconeri player made this choice since Andrea Pirlo and Claudio Marchisio back in the 13-14 season.

Remarkably, even Cristiano Ronaldo, a long-sleeve icon, never wore one during his time in Turin.

Adidas is set to dive into the world of motorsport with an upcoming "Lifestyler Racing" range planned for its elite clubs in 2027. Following earlier leaks of a similar concept for Real Madrid, Juventus kit insider La Maglia Bianconera has shared an early look at a standout vintage-inspired racing jacket designed for the Italian giants.

The Adidas Juventus 2027 racing jacket is styled after classic motorcycle leather gear and comes in the club's trademark black and white. It features bold "JUVENTUS" lettering across the chest and the club's founding year "1897" emblazoned across the upper back. Motorsport-inspired accents include an oval Adidas badge, the modern "JJ" crest, "BIANCONERI" branding across the stand-up collar, and "FINO ALLA FINE" patches along the sleeve.

The Adidas Juventus 26-27 racing jacket forms the centerpiece of Adidas' broader 2027 racing collection and is expected to hit shelves in 2027.

Adidas Football has taken a cheeky and self-aware approach to modern kit culture by leaning directly into the world of shirt leaks. In a teaser shared across social media captioned "LEAK OR NOT TO LEAK, that’s the question", the brand presented a mock confidential desktop interface styled like an internal investigation into unreleased gear.

The desktop graphic features folders and case files centered around upcoming Juventus kits for the 26-27 campaign. Several genuine product codes are highlighted in the mockup, including KC2294 for the Juventus authentic third jersey and KR4646 for the pink away shirt. Surrounding these are playful folder labels such as "PRE-RELEASE LEAKERS" and "PERSONS OF INTEREST", along with mock file thumbnails referencing kit sightings, club mascot leaks, and questions over whether star youngster Kenan Yildiz leaked upcoming jerseys.

Rather than attempting to suppress early kit leaks, Adidas is embracing the surrounding fan culture and online discussion. By turning pre-release anticipation into an interactive campaign, the Three Stripes have found a clever way to generate excitement ahead of the official launches.