Puma

Puma and Italian club US Sassuolo have officially launched the club's new third kit for the 26-27 season. Stepping away from the club's traditional green and black identity, the alternate strip adopts a bold blue aesthetic crafted to honor long-time owner and main sponsor MAPEI, celebrating more than two decades of partnership as well as paying tribute to the Mapei Stadium.

The Puma Sassuolo 26-27 third shirt features an 'Electro Royal' blue base adorned with thin white vertical pinstripes down the front, drawing inspiration from the striping in the club's emblem. It is detailed with a white collar featuring a subtle button placket, white underarm inserts, and white Puma cat logos. The Sassuolo crest is rendered in a monochrome blue and white execution on the left chest to match the centered MAPEI sponsor logo.

A brand-new colorway of the next-generation Puma Ultra Nitro 7 football boots has been spotted on the pitch, laced up by Kevin Santos during a recent pre-match warm-up. The unreleased pair gives us our first look at what Puma has in store for its flagship speed silo in the upcoming autumn collection. Thanks to rkidfootball & bootsclub.

The spotted boots feature a clean white base highlighted by an eye-catching purple and blue gradient that wraps around the toe box and lower lateral section. Puma completes the aesthetic with dark Cat branding outlined along the upper and subtle light blue accents across the collar and soleplate, offering a sharp contrast to the bold launch edition.

Puma and Stade de Reims have officially unveiled the club's new third shirt for the 26-27 campaign. The design serves as a tribute to the historic Circuit de Gueux racing track located just outside the city, marking the 100th anniversary of its opening in 1926.

The Puma Stade de Reims 26-27 third jersey is predominantly black, accented by curved light grey brush-stroke graphics across the body that resemble skid marks on asphalt. A contrasting grey V-neck collar, matching cuffs, and grey side panels complete the frame, while the club crest, manufacturer branding, and sponsor prints appear in clean monochrome white.

A standout finishing touch can be found at the lower hem in the form of a special commemorative jock tag. The badge features the Circuit de Gueux layout, the French tricolor, a checkered flag motif, and the inscription "100 ANS 1926-2026". The new third kit is available through the club's official webshop.

Shakhtar Donetsk will sport an updated sponsor look during their 26-27 UEFA Champions League campaign. The Ukrainian champions will wear the slogan "Invest in Ukraine" printed directly below the logo of their principal sponsor, SCM, throughout the league phase of Europe's premier club competition.

The initiative is led by SCM (System Capital Management), the industrial and investment group owned by club president Rinat Akhmetov.

Shakhtar will play at least eight matches during the expanded Champions League league phase, hosting their home fixtures in London at Stamford Bridge.

AC Milan legend Nelson Dida has been spotted wearing the club's home kit, bringing a wave of nostalgia to Rossoneri supporters. The legendary Brazilian goalkeeper, who spent a trophy-laden decade at San Siro winning two Champions League titles and a Serie A crown, showed that the classic red and black look fits club icons seamlessly.

The jersey is designed by Puma and marks a return to classic style, featuring traditional thick red-and-black vertical stripes across the body. White sponsor and manufacturer logos complement the iconic colorway, along with refined collar and cuff detailing that blends heritage with modern performance aesthetics.

Seeing Dida sporting an outfield home jersey rather than his familiar goalkeeper attire was a pleasant surprise for fans, highlighting the enduring connection between the club's celebrated history and its modern visual identity.

Puma and Uruguayan giants Club Atlético Peñarol have officially unveiled a special commemorative kit celebrating the club's 135th anniversary. Founded on September 28, 1891, as the Central Uruguay Railway Cricket Club (CURCC), Peñarol traditionally honors its rich history each September with a bespoke commemorative release.

The Peñarol 2026 135th anniversary shirt takes direct inspiration from the early uniforms worn during the team's formative years. It features a distinctive half-and-half layout, combining a solid black left side with thin yellow and black vertical stripes running down the right. The long sleeves mirror the split design of the body, complemented by a classic black polo collar detailed with subtle yellow trim.

Completing the heritage aesthetic, a retro CURCC shield encircled by golden laurel branches replaces the club's contemporary badge on the chest. The reverse side features vintage stitched-effect white numbering and the historic Decano inscription above the player name, while all sponsor logos appear in gold.

Fleetwood Town have unveiled a special commemorative Puma home shirt to celebrate their upcoming League Cup fourth-round clash against Premier League giants Arsenal. The Cod Army secured their place in the last 16 following an impressive cup run featuring clean-sheet home victories over Chesterfield, Shrewsbury Town, and Sheffield United. The historic tie is scheduled to be played at Fleetwood's own Highbury Stadium on Tuesday, 27 October 2026.

Manufactured by Puma, the special edition 26-27 kit builds on Fleetwood's traditional look with a red body, contrasting white sleeves, and black-and-white detailing along the collar and cuffs. The standout addition is the embroidered match inscription placed neatly on the chest between the Fleetwood Town crest and the Puma cat logo, detailing the fixture, tournament round, venue, and date, sitting directly above the Ruby Energy main sponsor.

The shirt is the centerpiece of a broader official commemorative merchandise range released by the club for the occasion, which also includes a bespoke matchday programme, souvenir ticket, and commemorative scarf. Available in limited quantities, the jersey has been launched for pre-order through the club's online store priced at £70 for adult sizes and £60 for juniors.

Puma and Italian club US Sassuolo have officially launched the club's new third kit for the 26-27 season. Stepping away from the club's traditional green and black identity, the alternate strip adopts a bold blue aesthetic crafted to honor long-time owner and main sponsor MAPEI, celebrating more than two decades of partnership as well as paying tribute to the Mapei Stadium.

The Puma Sassuolo 26-27 third shirt features an 'Electro Royal' blue base adorned with thin white vertical pinstripes down the front, drawing inspiration from the striping in the club's emblem. It is detailed with a white collar featuring a subtle button placket, white underarm inserts, and white Puma cat logos. The Sassuolo crest is rendered in a monochrome blue and white execution on the left chest to match the centered MAPEI sponsor logo.

A brand-new colorway of the next-generation Puma Ultra Nitro 7 football boots has been spotted on the pitch, laced up by Kevin Santos during a recent pre-match warm-up. The unreleased pair gives us our first look at what Puma has in store for its flagship speed silo in the upcoming autumn collection. Thanks to rkidfootball & bootsclub.

The spotted boots feature a clean white base highlighted by an eye-catching purple and blue gradient that wraps around the toe box and lower lateral section. Puma completes the aesthetic with dark Cat branding outlined along the upper and subtle light blue accents across the collar and soleplate, offering a sharp contrast to the bold launch edition.

Bristol Rovers have officially unveiled their new 26-27 third kit, produced by Puma. The tertiary strip was already given an on-pitch debut by the squad during their recent League Two away match against Gillingham.

The Puma Bristol Rovers 26-27 third shirt introduces a stylish look with a black base and soft pink accents. A subtle tonal line pattern covers the front and back of the torso, complemented by contrasting pink inserts along the shoulders, side panels, and collar. The monochrome club crest, Puma cat branding, and front-of-shirt sponsor Pukka are all finished in the same matching pink shade.

Black shorts and black socks with pink detailing complete the new Puma Bristol Rovers 26-27 third uniform. Season ticket holders will have early access to purchase the strip at an exclusive club shop event on September 24, followed by a general in-store release on September 25 and online sales starting September 28.

Mexican side CF Monterrey and Puma have officially unveiled a special commemorative jersey, titled the Jersey Legado 86. Celebrating the 40th anniversary of Monterrey's first-ever Liga MX league championship won in the Mexico 1986 tournament, the commemorative shirt made its on-pitch debut during their 26-27 Liga MX match against Cruz Azul.

The shirt's defining characteristic is the substitution of the modern club crest with the classic 1986 retro emblem, which showcases the historic mountain silhouette, vintage football, and classic club lettering. Puma positioned their red cat logo and the retro crest to replicate the arrangement seen on the original 1986 jersey, while modern club partners such as BBVA and Codere are incorporated across the traditional navy and white stripes.

Several bespoke detailing elements complete the design, including a star graphic with the number 86 printed inside the collar and the current Rayados crest positioned on the nape of the neck. Released in a limited run of 1,986 pieces, the collector's item pays homage to one of the most celebrated moments in the club's history.

Borussia Dortmund full-back Julian Ryerson suffered an unusual kit malfunction during BVB's 1-0 Bundesliga victory against VfB Stuttgart. Midway through the second half, the Norwegian international engaged in a physical duel with Stuttgart winger Jamie Leweling. As Leweling fell to the turf, he grabbed hold of Ryerson's shorts, completely tearing the outer seam apart and leaving the fabric hanging loose.

Ryerson initially attempted to carry on playing by knotting the shredded material at his hip. After repeatedly signaling toward the bench that the damaged kit could not hold up, he eventually made his way to the sideline. Second-choice goalkeeper Alexander Meyer rushed over to hand him a fresh pair, resulting in a brief moment where Ryerson was left in his base-layer yellow undershorts before donning the replacement gear and re-entering the pitch.

The incident has brought Puma's kit durability back under scrutiny. The German brand constructs its authentic elite kits using lightweight Ultraweave performance fabric, prioritizing minimal weight and high breathability. However, the delicate material has repeatedly faced criticism among supporters after tearing in high-intensity tussles, with Ryerson's mishap marking another visible tear on the Bundesliga stage this 26-27 season.

CF Monterrey sported a special commemorative nameset on their 26-27 Puma home kit during their Liga MX match against Cruz Azul at Estadio BBVA. The bespoke squad numbers and lettering were created in collaboration with longtime club partner Coca-Cola to celebrate the company's 100th anniversary in Mexico (1926-2026).

The font features an eye-catching textured look inspired by traditional Mexican artisan beadwork. Rendered in a bold red base adorned with intricate white, green, and red jewel-like accents reflecting the national flag, each number also integrates a subtle Rayados crest at the base. Positioned neatly above the numbers is the official red Coca-Cola 100 México anniversary script and lockup.

Alongside its on-pitch appearance with the first team, the commemorative nameset was released as an exclusive collector's edition. Only 100 supporters were given the opportunity to customize their 26-27 home shirt with the special font directly at the official Estadio BBVA club store.

Fleetwood Town have unveiled a special commemorative Puma home shirt to celebrate their upcoming League Cup fourth-round clash against Premier League giants Arsenal. The Cod Army secured their place in the last 16 following an impressive cup run featuring clean-sheet home victories over Chesterfield, Shrewsbury Town, and Sheffield United. The historic tie is scheduled to be played at Fleetwood's own Highbury Stadium on Tuesday, 27 October 2026.

Manufactured by Puma, the special edition 26-27 kit builds on Fleetwood's traditional look with a red body, contrasting white sleeves, and black-and-white detailing along the collar and cuffs. The standout addition is the embroidered match inscription placed neatly on the chest between the Fleetwood Town crest and the Puma cat logo, detailing the fixture, tournament round, venue, and date, sitting directly above the Ruby Energy main sponsor.

The shirt is the centerpiece of a broader official commemorative merchandise range released by the club for the occasion, which also includes a bespoke matchday programme, souvenir ticket, and commemorative scarf. Available in limited quantities, the jersey has been launched for pre-order through the club's online store priced at £70 for adult sizes and £60 for juniors.

Puma and Italian club US Sassuolo have officially launched the club's new third kit for the 26-27 season. Stepping away from the club's traditional green and black identity, the alternate strip adopts a bold blue aesthetic crafted to honor long-time owner and main sponsor MAPEI, celebrating more than two decades of partnership as well as paying tribute to the Mapei Stadium.

The Puma Sassuolo 26-27 third shirt features an 'Electro Royal' blue base adorned with thin white vertical pinstripes down the front, drawing inspiration from the striping in the club's emblem. It is detailed with a white collar featuring a subtle button placket, white underarm inserts, and white Puma cat logos. The Sassuolo crest is rendered in a monochrome blue and white execution on the left chest to match the centered MAPEI sponsor logo.

Bristol Rovers have officially unveiled their new 26-27 third kit, produced by Puma. The tertiary strip was already given an on-pitch debut by the squad during their recent League Two away match against Gillingham.

The Puma Bristol Rovers 26-27 third shirt introduces a stylish look with a black base and soft pink accents. A subtle tonal line pattern covers the front and back of the torso, complemented by contrasting pink inserts along the shoulders, side panels, and collar. The monochrome club crest, Puma cat branding, and front-of-shirt sponsor Pukka are all finished in the same matching pink shade.

Black shorts and black socks with pink detailing complete the new Puma Bristol Rovers 26-27 third uniform. Season ticket holders will have early access to purchase the strip at an exclusive club shop event on September 24, followed by a general in-store release on September 25 and online sales starting September 28.

Mexican side CF Monterrey and Puma have officially unveiled a special commemorative jersey, titled the Jersey Legado 86. Celebrating the 40th anniversary of Monterrey's first-ever Liga MX league championship won in the Mexico 1986 tournament, the commemorative shirt made its on-pitch debut during their 26-27 Liga MX match against Cruz Azul.

The shirt's defining characteristic is the substitution of the modern club crest with the classic 1986 retro emblem, which showcases the historic mountain silhouette, vintage football, and classic club lettering. Puma positioned their red cat logo and the retro crest to replicate the arrangement seen on the original 1986 jersey, while modern club partners such as BBVA and Codere are incorporated across the traditional navy and white stripes.

Several bespoke detailing elements complete the design, including a star graphic with the number 86 printed inside the collar and the current Rayados crest positioned on the nape of the neck. Released in a limited run of 1,986 pieces, the collector's item pays homage to one of the most celebrated moments in the club's history.

Borussia Dortmund full-back Julian Ryerson suffered an unusual kit malfunction during BVB's 1-0 Bundesliga victory against VfB Stuttgart. Midway through the second half, the Norwegian international engaged in a physical duel with Stuttgart winger Jamie Leweling. As Leweling fell to the turf, he grabbed hold of Ryerson's shorts, completely tearing the outer seam apart and leaving the fabric hanging loose.

Ryerson initially attempted to carry on playing by knotting the shredded material at his hip. After repeatedly signaling toward the bench that the damaged kit could not hold up, he eventually made his way to the sideline. Second-choice goalkeeper Alexander Meyer rushed over to hand him a fresh pair, resulting in a brief moment where Ryerson was left in his base-layer yellow undershorts before donning the replacement gear and re-entering the pitch.

The incident has brought Puma's kit durability back under scrutiny. The German brand constructs its authentic elite kits using lightweight Ultraweave performance fabric, prioritizing minimal weight and high breathability. However, the delicate material has repeatedly faced criticism among supporters after tearing in high-intensity tussles, with Ryerson's mishap marking another visible tear on the Bundesliga stage this 26-27 season.

Scottish Premiership side St Johnstone has officially unveiled its new third kit for the 2026-27 season. Crafted by Puma as part of their partnership running through 2029, the striking strip celebrates regional pride with a launch photoshoot set against the backdrop of the historic Scone Palace.

The Puma St Johnstone 2026-27 third shirt combines a black base with the club's official St Johnstone tartan printed vibrantly across the front panel. Solid black covers the sleeves, back, and crew neck collar, allowing the intricate blue, black, and white pattern to take center stage. Clean white branding completes the look, featuring Puma cat motifs, a monochrome St Johnstone crest, and the MandM front sponsor.

Continuing the club's tradition of utilizing tartan accents on alternate strips, the new third kit made its competitive debut against Falkirk at McDiarmid Park. It completes the Saints' kit set for the 26-27 campaign alongside the previously unveiled royal blue home and yellow away shirts.

Portuguese Primeira Liga club FC Famalicão have officially unveiled their new third kit for the 26-27 season. Branded under the club's "100% Famalicão" initiative and carrying the concept "Famalicão, o Centro do Norte" (Famalicão, the Center of the North), the shirt celebrates the city's geographical importance and rich industrial heritage. For the second consecutive season, the special alternative jersey has been produced exclusively in partnership with local textile manufacturers from the Famalicão region.

The Puma FC Famalicão 26-27 third shirt combines a clean light mint-green base with refined metallic gold accents. Inspired by the 1940s Manoel de Oliveira documentary film dedicated to the municipality, the jersey features intricate map-like line patterns that converge on a central compass emblem, representing Famalicão's role as a historic crossroads and hub in northern Portugal. A centered club badge adorned with a golden wreath, a gold bwin front sponsor, and coordinating gold trim along the round collar and sleeve cuffs complete the design.

Matching mint-green shorts and socks with gold details round off the full strip. The new FC Famalicão 26-27 third kit is now available through the club's official stadium store and online shop.

Puma and Uruguayan giants Club Atlético Peñarol have officially unveiled a special commemorative kit celebrating the club's 135th anniversary. Founded on September 28, 1891, as the Central Uruguay Railway Cricket Club (CURCC), Peñarol traditionally honors its rich history each September with a bespoke commemorative release.

The Peñarol 2026 135th anniversary shirt takes direct inspiration from the early uniforms worn during the team's formative years. It features a distinctive half-and-half layout, combining a solid black left side with thin yellow and black vertical stripes running down the right. The long sleeves mirror the split design of the body, complemented by a classic black polo collar detailed with subtle yellow trim.

Completing the heritage aesthetic, a retro CURCC shield encircled by golden laurel branches replaces the club's contemporary badge on the chest. The reverse side features vintage stitched-effect white numbering and the historic Decano inscription above the player name, while all sponsor logos appear in gold.

Puma and Peruvian powerhouse Sporting Cristal have officially launched a special retro kit for the 26-27 season. The limited-edition release pays homage to one of the most celebrated eras in the club's history, faithfully reviving their iconic look from the early 1970s.

The Puma Sporting Cristal 26-27 special jersey comes in a rich royal blue base, contrasted by clean white trim along the crew-neck collar and sleeve cuffs. Presented in an authentic long-sleeve cut, the shirt prominently features the club's vintage crest on the left chest, complete with the Peruvian flag motif across the top. With a subtle Puma cat logo and the total absence of front-of-shirt sponsors, the kit maintains an ultra-clean, collector-focused aesthetic reminiscent of the 1970 and 1972 title-winning teams.

The new special shirt joins Sporting Cristal's 2026 wardrobe alongside the previously launched home kit and vibrant geometric third strip, offering fans a timeless piece of club heritage.

Puma and A-League club Melbourne City FC have officially unveiled their complete kit collection for the 26-27 campaign. Launched under the campaign tagline 'Made of City', the three-kit drop blends the club's signature identity with Melbourne street culture and club heritage.

The Melbourne City 26-27 home shirt stays true to tradition, centered around the iconic City Blue base. Drawing inspiration directly from the club badge, red and yellow trim accents decorate the collar and sleeve cuffs. Meanwhile, the away kit leans into nocturnal Melbourne fashion, pairing a deep plum jersey with an abstract zig-zag graphic and vibrant shimmer pink branding across all sponsor prints and the club crest.

Rounding out the lineup is the 26-27 third kit, which pays homage to the club's origins as Melbourne Heart. The shirt combines a crisp off-white base with red accents and incorporates a subtle heartbeat graphic emerging across the chest from behind the crest. A heart motif inside the collar completes the tribute. The new collection is available through Melbourne City's online store and Puma Australia.

A brand-new colorway of the next-generation Puma Ultra Nitro 7 football boots has been spotted on the pitch, laced up by Kevin Santos during a recent pre-match warm-up. The unreleased pair gives us our first look at what Puma has in store for its flagship speed silo in the upcoming autumn collection. Thanks to rkidfootball & bootsclub.

The spotted boots feature a clean white base highlighted by an eye-catching purple and blue gradient that wraps around the toe box and lower lateral section. Puma completes the aesthetic with dark Cat branding outlined along the upper and subtle light blue accents across the collar and soleplate, offering a sharp contrast to the bold launch edition.

Chelsea star and key Puma athlete Morgan Rogers has been spotted testing an intriguing all-white prototype during training, providing the first clear look at what is expected to be the next-generation Puma Future 10 football boots.

The most striking detail of the blackout/whiteout boot is a completely overhauled upper construction. Shifting away from the FUZIONFIT systems that defined recent iterations including the Future 9, the prototype features a distinct honeycomb-patterned structure. This textured webbing strongly recalls Puma's original Netfit concept from early Future models, hinting at a revived or modernized take on fully customizable lockdown and dynamic fit.

Along with the revamped upper, the boots appear to feature a low-profile knit collar and a lightweight soleplate tailored for agility and sharp turns. With top endorsers like Rogers already putting prototypes through their paces, the next-gen Puma Future 10 is expected to debut in late 2026 or early 2027 during the 26-27 season.

Puma has officially launched the special-edition 'Level Up' boot pack for the 26-27 season. Drawing inspiration from classic 8-bit video games and retro arcade culture, the collection delivers a distinct aesthetic with pixelated artwork and bright colors across the Ultra Nitro and Future silos.

The Ultra Nitro speed boot comes in an electric yellow base accented with multi-colored 8-bit graphics along the side and soleplate, complete with a pixelated Puma logo. The Future creative boot features a bright blue upper covered in arcade-themed graphics, including pixelated health bars, heart meters, and retro controller details.

As a limited-edition release for the start of the 26-27 season, the Puma 'Level Up' pack will be worn on pitch by select Puma players and is now available at select retailers and online.

Ahead of the new season, Puma has officially unveiled its new 2026-27 Whiteout Pack, continuing a long-standing tradition.

As expected, the collection features a clean white base across the range, with each of the three boot silos accented by its own distinctive color. The result is a unique identity for every silo while adding just the right touch of flair.

England goalkeeper Jordan Pickford has been spotted wearing the next-generation Puma Ultra football boots and matching goalkeeper gloves. The Everton shot-stopper debuted the unreleased Puma collection during the 2026 World Cup match between England and Mexico. Big thanks to @marcadegol.

Pickford's choice of footwear and gloves highlights Puma's latest advancements, specifically featuring the brand's NITRO technology. The upcoming Puma Ultra boots appear to have a modified upper design and soleplate tailored for lightweight performance and responsiveness. The corresponding goalkeeper gloves also incorporate this new tech, offering an early look into what Puma has planned for its future equipment line.

While Pickford is already playtesting the gear on the biggest international stage, Puma has yet to officially launch this new generation of the Ultra series to the public. Expect a full release in the coming weeks ahead of the 26-27 club season.

Following just two matches at the tournament, close-up photos shared by @abcdefutbol reveal noticeable peeling and paint loss on the soleplate of the boots. This early degradation of a premium football boot raises questions about the materials used for the brand's latest footwear releases.

The boot issues add to a growing list of durability concerns for Puma during the 2026 tournament. Multiple national teams, including Morocco, Egypt, Paraguay, and Czechia, have experienced torn jerseys during match play.

Cristiano Ronaldo turned heads ahead of Portugal's 2026 World Cup match against DR Congo by arriving at the stadium wearing Puma sneakers. The Portuguese captain, making his record sixth World Cup appearance, paired his Portugal national team jersey with the Salehe Bembury Puma Velum Nitro collaboration sneakers.