Here is How Much of Their Income It Costs Football Fans to Buy Their Club's Kit in 10 Countries
Nov 8, 2017, by Chris
Some weeks ago, we compared the shirt prices in Europe's Top Five leagues, revealing that Premier League kits are by far the cheapest. Now Brazilian football kit website Mantos do Futebol compared how much of their salary the average person has to pay in different countries to get his team's favorite kit.
Real Football Shirt Prices Around the World
Mantos do Futebol's study reveals that the average shirt prices are pretty similar in each country, with the shirts of English Premier League teams the cheapest and the jerseys of Italian, Portuguese and France's first division clubs the most expensive.
However, if we compare the average income of a person in each country, it becomes obvious that there are huge differences how much it really costs fans to get a football kit. So, fans from Brazil have to pay almost 12% of their monthly income for their soccer jersey in average, while fans from Germany just have to spend around 2% of their monthly income in average.
What can one conclude from aboves findings? It is no big deal for a fan from Germany, Great Britain or the United State to buy an authentic replica football kit, while people from low-income countries have to spend quite a lion's share of their income for a soccer jersey. So it is also no wonder that the trading and buying of fake soccer jerseys fluoridates in those countries.
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Shrewsbury Town 26-27 Third Kit Released
The new Shrewsbury Town third shirt was released today. It is made by Oxen and will be worn in the 26-27 League Two season.
The Oxen Shrewsbury Town 26-27 third jersey introduces a unique design inspired by the town's local geography. Celebrating the River Severn, which famously loops around Shrewsbury, the shirt incorporates a distinct graphic pattern representing the river's path, perfectly matching the official launch tagline "In the Loop".
The Oxen Shrewsbury Town 26-27 third kit is available to purchase online and in the club store. It joins the home and away kits that were released earlier this summer to complete the club's set for the new campaign.
Red Star Belgrade 26-27 Third Kit Released
The new Red Star Belgrade third kit for the 26-27 season has been officially released today. Made by Macron, it will be worn in the upcoming Serbian SuperLiga campaign.
The Macron Red Star Belgrade 26-27 third jersey features a clean white base complemented by striking red lines. This modern design blends the club's traditional colors, with the red details serving as a symbol of the team's history and identity.
Available to purchase via the official club store, the Macron Crvena Zvezda 26-27 third shirt rounds off the team's set for the new season.
Arsenal 26-27 Away Pre-Match Shirt Released
Alongside the away kit, Arsenal have officially unveiled their new 2026-27 away pre-match jersey.
The new Arsenal 26-27 away pre-match shirt features a navy main color with yellow raglan sleeves, matching the colors of the 26-27 away kit.
The new Adidas Real Madrid 26-27 away pre-match shirt is available from 24 July.
Montpellier 26-27 Home Kit Released
French side Montpellier HSC has officially unveiled its new home kit for the 26-27 season. The club released a series of videos and detail shots on its social media channels to present the new design, which brings a bold look to their traditional colors.
The Montpellier HSC 26-27 home shirt features a striking combination of blue, white, and orange. Its standout design element is a unique pattern of vertical and diagonal stripes across the front, creating a dynamic and modern aesthetic for the upcoming campaign.
The new Montpellier 26-27 home kit is currently available to purchase in adult sizes via the club's official online store. Fans can also buy the shirt in person at the MHSC Store Odysseum starting July 24, 2026.
No More Macron: Puma Bristol Rovers 26-27 Away Kit Released
Following the launch of their home shirt in June, League Two club Bristol Rovers have officially unveiled their 26-27 away kit. The new secondary strip is made by Puma, marking the first season of a new long-term technical partnership after the club replaced previous supplier Macron.
The kit features a simple design with a predominantly white color scheme, complemented by black details and a V-neck collar.
