All-New Shimizu S-Pulse 2020 Logo + 2020 Home & Away Kits Released
Feb 1, 2020, by Chris
Update: Almost three months after revealing their new club badge and the 2020 home kit, J1 League club Shimizu S-Pulse now released their 2020 away kit. It features a bespoke design, just as the home.
Japanese club Shimizu S-Pulse this week presented the rebranding of its visual identity that will become effective from the beginning of next year while also showcasing the new home shirt for 2020.
『S-PULSE REBRANDING PROJECT』
— 清水エスパルス公式 (@spulse_official) December 10, 2019
"OUR ORANGE, OUR SYMBOL"PV公開❗️#OURORANGEOURSYMBOL#spulse #エスパルス pic.twitter.com/Qm0QXHnUIa
Shimizu S-Pulse 2020 Logo
S-Pulse strated to work on this project since last year by conducting interviews with fans, their own soccer players and their business partners among others. The majority highlighted the importance of the orange that clearly identified the respondents, so that both in the emblem and in its motto it was decided to give greater prominence to that color.
The version they have been using for 25 years had, according to the rebranding staff, clear legibility problems and errors in their elements that had to be adjusted in addition to having only a very low percentage of orange (25%).
Therefore it was decided to dispense with white (only present in the letters) and black to bet on the characteristic color and blue that is present in the vertical bars, its edges and the historical map where your city is positioned and which is commonly used in the designs of their shirts.
【S-PULSE NEW LOGO】
— 清水エスパルス公式 (@spulse_official) December 10, 2019
オリジナルタイプフェイス(エスパルスドリブル)とカラー(エスパルスオレンジ)を作成しました。#OURORANGEOURSYMBOL#spulse #エスパルス pic.twitter.com/vsyMl4FrwL
Its silhouette is more stylized and flat and the central upper part was improved so that it has a greater resemblance to the famous Mount Fuji that had been the original idea.
Puma Shimizu S-Pulse 2020 Home Jersey
Check out Puma's Shimizu S-Pulse 2020 home jersey below.
The Shimizu S-Pulse 2020 home shirt boasts the trademark colors and design of the club. It is orange with navy and white applications.
The front boasts the trademark globe motif, even though it is less visible than on previous jerseys.Thew new logo sits on the left chest.
The new S-Pulse 2020-2021 home jersey was released on December 10.
Puma Shimizu S-Pulse 2020 Away Shirt
This is Puma's Shimizu S-Pulse 2020 away uniform.
The Shimizu S-Pulse 2020 away shirt introduces a unique design in different shades of grey. It has a motif based on Miho's Matsubara, a scenic spot on the Miho Peninsula in Shimizu-ku, Shizuoka City, which is registered as one of the constituent heritages of the World Cultural Heritage "Mt.Fuji-Objects of Religion and Source of Art" Pine leaves are applied as a camouflage pattern design.
Shimizu S-Pulse 2020 Keeper Away Shirt
What do you think of the new Shimizu S-Pulse jerseys and the new logo? Drop us a line below.
SSC Bari 26-27 Home, Away and Third Kits Released
Italian club SSC Bari and technical supplier Erreà have officially revealed the team's new home, away, and third kits for the 26-27 season. The entire collection pays homage to one of the city's most famous landmarks, the iconic Teatro Petruzzelli, incorporating its architectural features into the visual design of all three shirts.
The 26-27 home kit is presented in classic white, featuring subtle tonal graphics derived from the theatre's ornate facade, finished with red trim on the collar and sleeve cuffs. The away jersey comes in red and incorporates blue-teal accents on the V-neck collar and cuffs, with subtle front graphics representing the building's windows and balconies.
Completing the trio, the third kit arrives in blue, referencing both the iron entrance doors of the Teatro Petruzzelli and Bari's coastal connection to the Adriatic Sea.
FC Stade Lausanne-Ouchy 26-27 Kits Released
Swiss club FC Stade Lausanne-Ouchy and technical sponsor Macron have officially unveiled the team's new kit set for the 26-27 season. The release features a complete trio of home, away, and third shirts, all built around a shared dynamic liquid marble pattern.
The 26-27 home kit comes in the club's traditional red color, featuring white accent lines and detailing. The away jersey mirrors the design on a white base with red accents, while the third kit opts for a dark aesthetic, combining a black body with gold wave graphics and matching gold crest and sponsor details.
Kalamata FC 26-27 Away Kit Released
Greek Super League club Kalamata FC have officially unveiled their 2026-27 away kit. Made by Macron, the new design introduces a sleek blackout-inspired look for the upcoming season.
The Macron Kalamata FC 2026-27 away shirt features a predominantly black base with a subtle tonal geometric pattern across the front. White Macron, Novibet sponsor and club crest details provide contrast, while black trim on the collar and sleeve cuffs completes the clean monochromatic design.
What do you think of the new Kalamata FC 2026-27 away kit? Let us know your thoughts in the comments below.
SV Elversberg 26-27 Third Kit Released
German 2. Bundesliga side SV Elversberg and Nike have officially unveiled the club's new third kit for the 26-27 season. The vibrant uniform gives the team a standout alternative look for the new campaign.
The Nike SV Elversberg 26-27 third shirt features a bright red-orange base covered in an eye-catching optical halftone graphic pattern across the front and sleeves. White detailing is used for the Nike Swoosh on the right chest, while the traditional SV Elversberg crest is positioned on the left. Main sponsor HYLO sits prominently in a black rectangular box across the middle.
On the back, player names and numbers are printed in white with black outlines, with the club's tagline printed on the upper collar area. The kit is set to be worn during selected away fixtures throughout the 26-27 season.
Grenoble Foot 38 26-27 Away Kit Released
French Ligue 2 club Grenoble Foot 38 and Nike have officially launched the club's new away kit for the 26-27 season.
The Nike GF38 26-27 away jersey features a clean white base paired with vivid royal blue raglan sleeves. The defining feature of the shirt is a bold blue mountain graphic across the lower front, drawing direct inspiration from the surrounding Alps. Dark blue accents complete the look on the Nike Swoosh and the Carrefour Market sponsor logo. Just like on the home shirt, the regional coat of arms of Dauphiné is detailed on the upper back.
Matching royal blue shorts and black socks complete the full Grenoble Foot 38 26-27 away strip.
Stockport County 26-27 Third Kit Released
Stockport County and Puma have officially launched the club's new third kit for the 26-27 season. The vibrant new release completes the club's kit set for the campaign, joining the previously revealed home and away strips.
The Stockport County 26-27 third shirt introduces a striking coral base color featuring a subtle vertical graphic pattern running down the front. All accent details, including the Puma cat logo, main front sponsor VITA, and the monochrome Stockport County crest, are finished in contrasting black.
Matching coral shorts and socks complete the full uniform setup. The Puma Stockport County 26-27 third kit is available to purchase now both online and at the physical County Store.
Sint-Truidense 26-27 Away Kit Released
Belgian Pro League side Sint-Truidense VV has officially launched its new away kit for the 26-27 season, designed by Olympic. Following the release of their home kit earlier this summer, the new away strip presents a sharp monochromatic look for the upcoming campaign.
The Sint-Truidense 26-27 away jersey features a clean white base dominated by thin black vertical pinstripes running down the body. Contrasting black raglan sleeves are finished with white trim on the cuffs, while a black V-neck collar anchors the overall layout. The club crest sits centrally on the upper chest, complemented by Olympic branding and various sponsor logos across the shirt. Completing the full look, the shirt is paired with black shorts and dark socks.
The new STVV 26-27 away uniform is now officially available for purchase through the club's webshop.
Siena FC 26-27 Home Kit Released
Italian Serie D club Siena FC has officially revealed its new home kit for the 26-27 season, produced by Adidas. The design highlights the club's iconic black and white identity through a bold geometric concept.
The Adidas Siena FC 26-27 home jersey features a distinctive quartered pattern across the front. Black and white blocks create a stark contrast across the chest and torso, accompanied by Adidas' signature three stripes on the shoulders and a classic crew collar. Subtle gold accents along the bottom hem add a refined touch to the overall look.
Completing the design, the official Siena FC crest is positioned on the left chest opposite a clean white Adidas logo.