€250 Juventus 'Riyadh Edition' Home Kit Released - Italian Super Cup Only
Dec 20, 2019, by Pat
Juventus have launched a special edition of their home kit ahead of the Italian Super Cup against Lazio on Sunday.
Juventus 'Riyadh Edition' Home Kit
Based on the regular Juve home shirt, the Riyadh Edition jersey features specially designed font and player names written in Arabic.
The one-off design, which was designed in collaboration with the famous Saudi-Moroccan calligraphy artist Shaker Kashgari, is available to buy through the club's official store.
Limited to just 500, the shirts retail at €250 and come in a special box.
“Through this choice” - underlines Giorgio Ricci, Juventus Chief Revenue Officer – “we want to pay tribute to a traditional art form. With this, Juventus proves to be, once again, close to their fans from all over the world, whilst surprising with a single jersey, which also confirms the vocation to explore new territories. The collaboration with the great artist, Shaker Kashgari, makes an important appointment like the Italian Super Cup even more special
Shaker Kashgari, on the other hand, tells how “Arab culture is rooted in pride and passion; the same that football teams, players and fans all over the world have. Calligraphy is one of the oldest traditions, while football is playing an increasingly important role in society: this design unites the two aspects.”
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