Two Teams, One Club: New Houston Dynamo & Houston Dash Logos Unveiled
Nov 17, 2020, by Simon
Today, Texas-based MLS outfit Houston Dynamo announced significant changes to the club's visual identity as they unveiled a new logo. Additionally, Houston Dash also received a new logo. Now, both logos bear a more obvious resemblance than before to also unify the family that Houston Dynamo and Houston Dash are on a visual basis.
Houston Dynamo FC 2020 Logo & Rebranding
The new Houston Dynamo 2020 logo introduces a lot of changes. Most importantly, the overall shape was changed to now be a hexagon which features two borders. Within these black and orange lines are the three elements that will represent Houston Dynamo F.C. in the future: an orange design element of the initials HD, the white lettering Houston Dynamo FC underneath and an orange lightning graphic at the bottom.
Additionally, the color composition was altered to now only consist of three colors: black, orange and white, whereas the previous logo also incorporated sky blue. Most importantly, the new Houston Dynamo 2020 logo puts an emphasis on the club's hometown with a more prominent appearance of the writing within the logo, while also looking back at the club's inaugural 2006 MLS season by using a hexagonal shape.
For the club's officials Houston Dynamo's 2020 rebranding is an evolution that rightfully also finds its way into the club's visual identity as John Walker explains:
“We just finished our 15th season. When the Dynamo first came to Houston in 2006, it was just the team. They didn’t really have the stadium. They didn’t have a locker room. They didn’t have offices,” team president John Walker said. “It has evolved into something much bigger than just the team, and so this rebrand is really symbolic of an evolution.”
“This process started over two years ago, so it was at that time that we circled a date on the calendar to do it at the end of the 15th season. We thought that would be a turning of the page from the first chapter of the club, and then we’ve evolved, and now we’re coming out with a new version of the club.”
Lastly, Houston Dynamo also added F.C. for football club to the franchise's name.
Houston Dash 2020 Logo
Houston Dash's 2020 rebranding follows the same approach to have a unified visual identity for both Houston football clubs from now on: the new Houston Dash 2020 logo features a hexagonal shape with a sky blue line surrounding similar design elements. This time, the middle part is composed of a massive H in orange and sky blue with the white writing Houston Dash and an orange star sitting underneath.
“This evolution has been a focal point for our Club for the last two years as we strive to exemplify the unique spirit of the city. Houston’s culture, innovation and love for the sport brought us to this momentous day and we reached this turning point with the incredible support of our fans, staff and agency partner, 9th Wonder,” said Dynamo and Dash Chief Marketing Officer Katie Scallan. “Our Club is defined by the city we call home, and we wouldn’t have it any other way.”
What do you think of the rebranding for both Houston football clubs, Houston Dynamo FC and Houston Dash? Drop us a line below.
Japan U20 Debuts All-White Away Kit Variant
The all-white variation of Japan's away kit made its official debut during Japan U20's dominant 8-0 victory over Cambodia U20 in the U20 AFC Asian Cup qualifiers.
Previously, Japan premiered the original ensemble (black shorts and white socks) in a friendly match against Scotland, followed by an all-black shorts and socks variant during their 2026 FIFA World Cup Round of 32 clash with Brazil.
Leicester City 26-27 Away Retro Collection Released
Expanding on their retro-inspired aesthetic for the season, Leicester City and Adidas have officially dropped a new lifestyle apparel collection under the Adidas Originals banner. Following the popular launch of their Trefoil away shirt earlier this summer, the latest range focuses on timeless club heritage infused with classic Three Stripes street style.
The standout piece of the collection is a royal blue long-sleeve jersey adorned with an intricate all-over diagonal jacquard pattern. Much like the 26-27 away kit, the piece prominently features the iconic Adidas Trefoil alongside Leicester's nostalgic 'Running Fox' crest, which famously adorned the club's shirts until 1992. Matching royal blue three stripes run down the shoulders and sleeves to complete the vintage look.
Alongside the long-sleeve shirt, the collection includes an archival blue t-shirt with a bold white chest stripe, classic track jackets, hoodies, and matching track pants. The full Leicester City x Adidas Originals range is available now at the club's official online store and the Foxes Fanstore at King Power Stadium.
QPR to Wear Blackout Third Kit at Home
Queens Park Rangers have confirmed that they will step away from their traditional blue and white hoops for their upcoming home fixture, wearing their 26-27 blackout third kit instead when they host Middlesbrough. The club stated that the team will sport the alternative strip at home for one match only.
The one-off switch is tied to a community initiative organized in partnership with principal shirt sponsor MrQ and charity partner KitAid. Under the campaign, supporters attending the match are encouraged to trade in their old football shirts in exchange for a complimentary blackout shirt, with the donated kits distributed to disadvantaged communities across the globe.
Crafted by Italian brand Erreà, the stealthy 26-27 third strip features tonal dark hoops accompanied by subdued, murdered-out club crest and sponsor details.
Chievo Verona 26-27 Away Kit Released
Italian Serie D side AC Chievo Verona and technical sponsor EVOL have officially unveiled the club's new away kit for the 26-27 campaign. Following the release of their classic gialloblù home shirt late last month, the newly revealed alternate strip introduces an artistic look built on a white base.
The EVOL Chievo Verona 26-27 away jersey features a white foundation accented by a bold, cracked-effect blue vertical stripe running down the center of the chest and echoed along the tops of the sleeves. Across the bottom hem, a tonal line illustration depicts the local Diga del Chievo weir, anchoring the shirt to the club's neighborhood roots. Fine yellow and blue trim outlines the collar and cuffs, with "Chievo Verona 1929" inscribed on the back of the neck and on the sleeve edges.
The design is completed with the club's crest over the heart, blue EVOL branding, and main sponsor Vitanuova printed across the front. The new away uniform is available directly through the club's official channels ahead of the 26-27 Serie D season.