Proposed New Cambridge United Crest Unveiled
Sep 16, 2023, by Pat
Cambridge United on Friday unveiled their proposed new club crest after extensive consultation and design work.
The process began with a public survey, which received input from over 27,000 fans, indicating a desire for change. The club collaborated with design agency North who took on the project on a pro-bono basis, while consulting with club staff, the Shadow Board and Club Board, to create the new identity.
As per the announcement, the new crest represents an evolution rather than a revolution, combining historical elements with a modern twist. It pays homage to the city's Magdalene Bridge, features updated CU lettering, and incorporates a Book and Ball icon, symbolizing Cambridge's historical contributions to football and academia.
A final survey will be conducted starting next week to gather fan feedback on the design.
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SV Meppen 26-27 Pre-Season Kits Revealed
German club SV Meppen has unveiled its new pre-season kits for the 2026-27 campaign. The new strips are produced by Jako, marking the brand's second season supplying the Regionalliga Nord side after taking over from Nike ahead of the 2025-26 season.
The release includes a set of pre-season shirts that the team will wear during their summer preparation matches. While the official home and away kits for the upcoming season are expected to follow later in the summer, these jerseys give fans an early look at Jako's designs for the club this year.
Kawasaki Frontale 26-27 30th Anniversary Kit Released
Japanese club Kawasaki Frontale has officially unveiled its 2026-27 30th anniversary kit, made by Puma. The new release celebrates three decades of the club's history under the themes "Supported By You" and "Challenge The Future."
The Puma Kawasaki Frontale 2026-27 30th anniversary shirt features a classic vertical striped design, reviving a look from the club's past. The jersey combines the team's traditional light blue and black colors in a clean stripe pattern, drawing comparisons from fans to the iconic style of Brazilian club Grêmio. Unlike the 2016 anniversary kit, this new iteration opts for a modern crew neck collar to complete the classic yet updated aesthetic.
Hammarby 2026 European Kit Released
Swedish Allsvenskan side Hammarby IF has officially unveiled its new 2026 European kit. Produced by sportswear brand Craft, the jersey will be worn during the club's upcoming UEFA Europa League qualification campaign.
The launch of the European shirt follows the release of the club's regular 2026 home and away kits earlier in March, which feature a subtle jacquard pattern inspired by the waves of the Hammarby Sjö waterway. The new European jersey completes Hammarby's extensive wardrobe for the 2026 season, joining the dedicated Cup kit that was introduced in February.
The Hammarby IF 2026 European kit by Craft is available to purchase through the club's official retail channels and their partner Intersport.