No More Ulsan Hyundai: All-New Ulsan HD FC Name & Logo Released
Dec 13, 2023, by Chris
- Name Change: Ulsan Hyundai has changed its name to Ulsan HD FC, reflecting its parent company's rebranding.
- Logo Update: The team's new logo features a more modern and dynamic tiger design, removing the football and founding year.
- Reasoning: The name change is part of a shift from a traditional manufacturing image to one of an investment company, while the logo aims to solidify the team's position in Asia.
Ulsan Hyundai, the big South Korean football team, have updated their name and unveiled a new logo to be used from the 2024 season onwards.
Ulsan Hyundai are owned by HD Hyundai, formerly known as Hyundai Heavy Industries. Hyundai Heavy Industries changed their name to HD Hyundai in December 2022, and now their club follow - Ulsan Hyundai become Ulsan HD FC.
HD stands for Human Dynamics
HD does not stand for High Definition. Instead, HD in the new company name stands for Human Dynamics. "The name change is aimed at shifting away from the image of a traditional manufacturer to an investment company exploring new growth engines," Hyundai Heavy said in a statement back then.
Ulsan Hyundai Reveal Updated Name & New Logo for 2024 Season and Beyond
The Ulsan HD FC redesign comes as a move "to solidify their position as one of the best teams in Asia." It has a much more modern look and removes several elements.
The football and the founding year, 1983, are gone. Four stars are added at the top, signifying four league titles.
The new emblem features the tiger in a sleek and dynamic design, fairly similar to the tiger of the South Korea logo.
Ulsan HD FC 2024 Kits (Ft. placeholder logo)
Then new Ulsan HD FC logo will be applied to the 2024 kits, which were quietly already revealed in Septmeber 2023.
Ulsan HD FC. What do you think of the new Ulsan name and logo? Let us know in the comments below.
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