First-Ever General Nike Haaland "EH9" Signature Boots Released
- Product Launch: Nike has released the first-ever general retail signature boots for Erling Haaland, called the Phantom GX II "EH9".
- Design and Features: The boots are primarily Bright Crimson/White, with purple, black, and silver accents and include Haaland's name, signature, and the Swoosh logo on the heel and sock liner, and the technology is the same as the regular Nike Phantom GX II.
- Release Details: The boots are available starting April 4, 2024, with an adult version priced at $260 USD and a kids' version at $70 USD.
Update: Nike has officially launched the first Phantom GX II "EH9" signature boots for Erling Haaland, one of the best strikers in the world.
The first @ErlingHaaland 𝐏𝐡𝐚𝐧𝐭𝐨𝐦 𝐩𝐥𝐚𝐲𝐞𝐫 𝐞𝐝𝐢𝐭𝐢𝐨𝐧 emerges from the inevitable and unrelenting Norwegian Sea.
— Nike Football (@nikefootball) March 29, 2024
A true force of nature.
𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐏𝐡𝐚𝐧𝐭𝐨𝐦 𝐆𝐗 𝐈𝐈 𝐇𝐚𝐚𝐥𝐚𝐧𝐝 '𝐅𝐨𝐫𝐜𝐞𝟗'
Available 04.04.24
🇳🇴🌊⛈️#NikeFootball pic.twitter.com/icECoEvb9C
Update: Haaland was spotted wearing his first 2024 signature boot, the Phantom GX 2 'Haaland', at Manchester City's recent training session.
Update: Footy Headlines can give you a more beautiful look at the red Nike Phantom GX 2 boots, to be launched next month, April 2024. They are the first Haaland 2024 signature boots, and the first-ever retail Haaland signature boots. A Kids' version will be available for 70 USD.
Nike Phantom GX 2 'EH9' - Bright Crimson/White
This image shows the new Nike Phantom GX 2 'Haaland' football boots in 'Bright Crimson/White' (Big thanks to @sneakermarketro).
The Nike Phantom GX 2 'Haaland' boots are mainly red with purple, white and black accents.
The red tone was chosen as it’s a very physical and vibrant colour linked to strong emotions such as love, passion, desire and survival instinct. It’s the colour of confidence, strength, power and enthusiasm – all things you would attribute to the Norwegian hitman – and it can help to promote a feeling of groundedness, strengthening our connection to earth, energising and stimulating our senses.
The sock liner features signature Haaland elements, including the name 'Erling Haaland' and his signature.
Erling" and "Haaland" are printed on both sides of the heel, and the Swoosh is modern metallic silver.
In terms of tech, the new Nike Phantom GX 2 'Haaland' football boots are exactly the same as the standard colorways of the Nike Phantom GX 2.
Nike Phantom GX 2 'Haaland' Signature Soccer Cleats - Features
- First-ever signature Haaland boots available for general retail
- High-end Adults (260 USD) plus Kids takedowns (70 USD) only
- Endorsed by Haaland and no other players
- Same tech as regular Nike Phantom GX 2 boots
- Made for passing control and shot accuracy
- Updated Nike Gripknit and improved Flyknit
- Updated thumbprint texture - evokes memories of Total 90 Laser II
- Nike Cyclone 360 Front Studs Element: Traction pattern characterized by a circular array of studs near the toes for better agility and reduced risk of injuries
- Price: 260 USD
- Colorway: Bright Crimson/White
- Release Date: 4 April 2024
Do you like the first-ever general Nike Phantom GX 2 'Haaland' signature football shoes? Let's hear your thoughts in the comments below the article, and check out the Boot Calendar for all upcoming and released Nike soccer boots.
Bristol Rovers Announce 5-Year Puma Kit Deal
Bristol Rovers have officially announced a five-year technical kit partnership with Puma, taking effect from the 2026-27 season. Replacing previous supplier Macron, the new agreement is described by club CEO Ritchie Bates as the largest commercial deal in Bristol Rovers' history. Under the partnership, the global sportswear brand will manufacture match kits, replica shirts, and training wear for the men's first team, women's first team, and academy squads.
Coinciding with the announcement, the club also revealed the new Puma Bristol Rovers 2026-27 home kit. The shirt faithfully retains the team's traditional blue and white quartered design, updated with solid blue sleeves and a clean crew neckline.
Adidas CEO Wears Custom Hlaf-and-Half Mexico / South Africa Kit at 2026 World Cup Opening Match
Adidas CEO Björn Gulden caught the attention of football shirt fans at the opening match of the 2026 FIFA World Cup between Mexico and South Africa. For the occasion, Gulden wore a unique, custom-made half-and-half Adidas jersey combining the home kits of both competing nations.
The bespoke shirt features a direct split down the middle, merging the green base and red details of the Mexico 2026 home kit with the yellow and green design of the South Africa 2026 home kit. As both Mexico and South Africa are sponsored by Adidas, the mash-up served as a diplomatic and promotional choice for the brand's chief executive at the tournament's inaugural game.
This split Mexico and South Africa jersey is a one-off custom creation specifically made for the Adidas CEO and will not be available for retail sale. It highlights the brand's prominent presence at the 2026 World Cup right from the opening whistle.
South Korea 2026 World Cup Home Kit Features National Flag on Sleeve
The South Korea 2026 World Cup home kit, made by Nike, has been revealed with a notable detail on the left sleeve. The new jersey prominently displays the South Korean national flag, adding a classic touch to the overall design. This element complements the nation's iconic red base, continuing the visual identity established by Nike for the upcoming tournament.
Following the initial reveal, football fans quickly pointed out that the inclusion of the national flag is a consistent feature in South Korea's kit history. Social media discussions highlighted several past uniforms that also displayed the flag, confirming that this design choice honors a long-standing tradition for the national team.
Puma Czech Republic 2026 Kit Heavily Torn During Match
During a recent 2026 World Cup match, Czech Republic player Pavel Šulc experienced a significant kit malfunction when his Puma jersey was heavily torn. Images from the game show the shirt ripped in several places and hanging in tatters, drawing immediate attention from fans and spectators.
The incident has sparked criticism regarding the durability and quality of Puma's current national team kits. Fans on social media were quick to point out the extreme thinness of the material, with many comparing the fabric to paper. The scene also brought back memories of previous instances where Puma kits were easily damaged during major international tournaments, most notably with the Switzerland team at Euro 2016.
While modern football shirts are designed to be highly lightweight and breathable to aid player performance, this level of tearing raises questions about the balance between advanced materials and basic structural integrity. Puma has yet to officially comment on the exact cause of the material failure.
Travis Scott x Nike Total 90 Football Released
As part of the surprise Travis Scott x Nike Total 90 collection drop on June 11, a special edition Total 90 Academy football has been released.
Tied to the Rip The Script campaign ahead of the 2026 World Cup, the ball features a striking design in gold, black, and green, blending the iconic Total 90 aesthetic with Travis Scott's signature branding.
The football, along with the rest of the capsule, was launched without warning and is available exclusively through Nike's and Travis Scott's official website.