2024-25 UEFA Champions League Kit Battle - Nike is the Surprising Winner So Far
Nov 7, 2024, by Chris
- Nike's Current Success: Nike has four out of six teams in the top six of the Champions League despite only outfitting eight teams overall.
- Big Brand Dominance: Adidas, Nike, and Puma provide kits for 75% of the Champions League teams.
- Small Brand Impact: Smaller brands, including Castore and Macron, outfit just over 25% of the teams, mainly outsiders.
Update - November 7, 2024: The 2024–25 UEFA Champions League is halfway through its new league phase, with Nike emerging as a winner so far, boasting four teams in the top six (of eight teams in total only), while Adidas and Puma trail behind.
The 2024–25 UEFA Champions League is the first with 36 teams. Ahead of the draw this evening, we look at the kit makers of the 36 teams, in collaboration with Football Kit Archive,
2024–25 UEFA Champions League Kit Battle
Unsurprisingly, the big three brands (Adidas, Nike, and Puma) dominate the landscape, providing kits for almost 75% of the teams. Adidas leads with ten teams, closely followed by Puma and Nike, each outfitting eight teams.
Castore is the only smaller brand outfitting more than one team
Smaller brands make up just a bit more than 25% of the competition. Notably, Castore is outfitting three teams, while Macron has two. All other small brands only have one team under contract.
The dominance of major brands showcases their deep pockets, allowing them to sign every team they want. As the competition progresses, it will be interesting to see if the smaller brands can challenge the big players' dominance - the small brands make the kits for outsiders mainly, but clubs like Bayer Leverkusen (Castore) might beat the big teams and brands.
2023-24 vs 2024–25 UEFA Champions League Kit Battles
Best & Worst 2024–25 UEFA Champions League Kits So Far
When it comes to the best and worst-rated kits, the dominance of the big three is even bigger. There is no other brand than Adidas, Nike, or Puma in the Top 10 - both for the best and worst - they virtually own the competition, at least when it starts.
Are you surprised by the almost even split between the top three brands, Adidas, Nike, and Puma? Let us know in the comments below.
Salamanca CF UDS 26-27 Away Kit Released
Spanish Segunda Federación club Salamanca UDS have launched their new away kit for the 26-27 season. Produced by Umbro, the latest release follows the club's home kit announcement from earlier in the week, which drew inspiration from their historic 1976-77 shirt.
The Umbro Salamanca UDS 26-27 away shirt provides a new alternative look for the team's travels during the upcoming campaign. The design rounds out the club's set for the new season as they prepare for competition in Spain's fourth tier.
Falkirk 26-27 Away Kit Released
Scottish club Falkirk FC has officially launched its new away kit for the 26-27 season. Made by O'Neills, the strip introduces a clean aesthetic that celebrates the club's 150th anniversary.
The O'Neills Falkirk 26-27 away shirt is entirely white, accompanied by gold detailing on the collar, cuffs, and sponsor logos. A standout feature of the design is the inclusion of a modernized Highlander club crest on the chest, paying tribute to Falkirk's heritage. The main front-of-shirt sponsor is McEwan Fraser, whose logo integrates into the golden color scheme.
Matching the home kit's bespoke details, the away shirt includes the shortened Scottish dialect motto "Better meddle wi' the de'il" emblazoned across the back of the neck. The full uniform is white from head to toe, with white shorts and socks completing the look.
Atlético San Luis 26-27 Home & Away Kits Released
Mexican brand Charly has officially revealed the new Atlético de San Luis 26-27 home and away kits. The new shirts will be worn during the upcoming Liga MX campaign.
The Atlético de San Luis 26-27 home kit draws inspiration from the local Caja del Agua landmark and the rich history of San Luis Potosí. This theme connects the club to its local heritage, paying homage to the city's iconic monument.
The Atlético de San Luis 26-27 away kit offers a complementary design for the team on the road, completing the set for the new season. Both jerseys feature Charly's modern templates alongside the club's standard sponsor logos.
Erzurumspor FK 26-27 Away Kit Released
Turkish club Erzurumspor FK has officially released its new 26-27 away kit. The release marks an important milestone for the club as it enters its first season with Umbro, following a new technical partnership that was announced on July 1.
The Erzurumspor FK 26-27 away kit provides a fresh alternative look for the team's travels in the upcoming campaign. It follows the earlier launch of the 26-27 home kit, which introduced a classic blue and white design complete with a retro-style collar. Early reactions have been highly positive, with fans praising Umbro's clean and tailored aesthetic for the new season.
AEL Limassol 26-27 Home Kit Revealed
The new AEL Limassol 26-27 home kit has been revealed. Manufactured by Macron, the new AEL Limassol 26-27 home jersey introduces a stylish design for the Cypriot First Division club's upcoming campaign.
Spartak Moscow 26-27 Home & Away Kits Released
Russian club Spartak Moscow have officially released their new home and away kits for the 26-27 season. The new kits are made by Russian sportswear brand Jogel, which continues to supply kits for the team.
The launch of the Spartak Moscow 26-27 kits took place on the exact same day as the release of the new Zenit Saint Petersburg 26-27 kits. Both sets of jerseys were unveiled concurrently by Jogel in a coordinated drop for two of the most prominent clubs in the Russian Premier League.
The new Jogel Spartak Moscow 26-27 home and away shirts will be worn throughout the upcoming domestic campaign. The simultaneous release highlights the manufacturer's growing presence across Russian football.