No More Joma: Macron Hoffenheim 26-27 Home & Away Kits Released
Jul 3, 2026, by Phan Tich Giay
- New Partnership and Kit Release: TSG 1899 Hoffenheim has officially released their new home and away kits for the 2026-2027 season, marking the start of a long-term partnership with Italian sportswear brand Macron, replacing Joma.
- Home Kit Design: The 26-27 home kit refreshes the club’s traditional blue and white combination, featuring a vibrant blue body with white shoulders, a V-neck collar, and an embossed vertical pattern inspired by stag antlers.
- Away Kit Design: The 26-27 away kit introduces a sophisticated off-white base with dark blue details and an abstract sublimated graphic covering the body, inspired by irregular brushstrokes blending subtle shades of off-white and ivory.
TSG 1899 Hoffenheim and Macron have officially announced the club's new home and away kits for the 2026-2027 season. This release marks the beginning of a new long-term partnership with the Italian sportswear brand, officially replacing Joma after a seven-year collaboration.
Hoffenheim 26-27 Home Kit
This picture shows the new Macron Hoffenheim 2026-2027 home football shirt.
The new Macron Hoffenheim 26-27 home kit refreshes the club’s traditional blue and white color combination.
The TSG Hoffenheim 2026-27 home jersey features a vibrant shade of blue across both the front and back of the main body. This base is contrasted by clean white shoulders and raglan sleeves.
The TSG 1899 Hoffenheim 2026-2027 home shirt is designed with a V-neck collar that features dark blue edging, a stylized detail that is also echoed perfectly on the sleeve cuffs.
The main highlight of the shirt is an embossed vertical repeated pattern running across the blue fabric. This unique, subtle texture is directly inspired by the stag antlers featured in the historic coat of arms of the village of Hoffenheim.
Hoffenheim 26-27 Away Kit
This picture shows the new Macron Hoffenheim 2026-2027 away football shirt.
The new Macron Hoffenheim 26-27 away kit introduces a sophisticated look, featuring an elegant off-white base combined with dark blue details.
The Hoffenheim 26-27 away shirt is distinguished by an abstract sublimated graphic covering the body.
This pattern is inspired by irregular brushstrokes, seamlessly blending different subtle shades of off-white and ivory to create a highly refined visual effect.
Hoffenheim 25-26 vs 26-27 Kits
Both of the new Macron Hoffenheim 26-27 home and away kits are officially available to purchase starting today, July 3.
What do you think of Hoffenheim's new 26-27 home and away kits by Macron? Do you prefer the stag antler embossed pattern or the brushstroke away design? Let us know your thoughts in the comments below.
Austria Lustenau Release Special-Edition 26-27 "Vintage" Kit
Austrian club SC Austria Lustenau has unveiled a special-edition jersey, dubbed the "Vintage" kit, created in collaboration with Italian brand Erreà. The limited-edition shirt was launched for the friendly match against German giants FC Schalke 04 at the Sun Minimeal Arena.
The Erreà Austria Lustenau 26-27 "Vintage" jersey comes in an off-white cream base adorned with a subtle all-over floral damask pattern. It is complemented by a dark green polo collar with dual gold pinstripes, an aesthetic echoed on the matching ribbed sleeve cuffs. To complete the clean retro look, the club crest, Erreà chest logo, and Sun Minimeal front sponsor are all rendered in monochrome dark green.
On the back, the retro styling continues with an elegant serif typeface in green for the player names and squad numbers. The release represents another custom design from Erreà in their first season outfitting the Austrian side, after taking over the club's technical contract ahead of the 26-27 campaign.
Betting Ban: Brazilian Club Vila Nova Announce BYD Main Shirt Sponsor Deal
Brazilian club Vila Nova FC has officially announced Chinese electric vehicle giant BYD as its new primary front-of-shirt sponsor. Described by the club as the largest commercial partnership in its history, the agreement places the BYD logo prominently on the chest of the team's Volt Sport kits through the end of 2026, with an option to extend into 2027.
The sponsorship is executed in collaboration with Saga, an authorized dealership network representing BYD in Brazil, whose small logo appears directly underneath the main BYD mark. The automotive manufacturer replaces previous shirt sponsor Bet da Sorte, following a wave of regulatory restrictions on betting companies operating in Brazilian football.
Currently fighting at the top of the Campeonato Brasileiro Série B table and chasing promotion to the top flight, Vila Nova is set to debut the redesigned shirts immediately. The landmark agreement secures vital financial stability for the club's promotion push while expanding BYD's growing footprint across South American football.
Legia Warsaw Release First Adidas Originals Collection in Decades
Legia Warsaw and Adidas have officially launched an all-new Originals lifestyle collection, marking the club's first dedicated project under the iconic Trefoil banner in decades. The retro-infused streetwear range draws heavily on vintage terrace fashion and archival sportswear aesthetics.
Rendered in Legia's traditional palette of green, white, and black, the drop includes classic full-zip track jackets, hoodies, track pants, and t-shirts. Every piece is detailed with Adidas' signature Trefoil logo and prominent Three Stripes down the sleeves and legs. Fans are also treated to two distinct badge options across the garments, with items arriving with either the club's modern crest or the iconic circular 'eLka' emblem.
The Adidas Originals Legia Warsaw collection is available now through the club's official online fan store and selected physical locations. Prices range from 259 PLN for t-shirts to 419 PLN (60-95 EUR) for the full-zip track tops.
