Puma 26-27 'Arrival' Pack Released - Next-Gen Ultra 7
- Puma 'Arrival' Pack Launch: Puma has officially released its new 'Arrival' Pack football boot collection to commence the 2026-27 season.
- Next-Gen Puma Ultra 7 Debut: The collection's main highlight is the debut of the next-generation Puma Ultra 7 speed boot, presented in a vibrant red, black, and white colorway.
- Innovative Technology and Color Contrast: The Ultra 7 introduces groundbreaking Nitrofoam Elite cushioning technology, while its explosive color scheme deliberately contrasts with the 'Sugared Almond' base color of the Future 9 and King 20 silos.
To officially kick off the new 2026-27 season, Puma has launched its brand-new football boot collection, the 'Arrival' Pack. The biggest highlight and the center of attention in this launch is undoubtedly the debut of the next-generation speed boot - the Puma Ultra 7.
Puma 26-27 'Arrival' Pack
The new Puma 26-27 'Arrival' boots pack brings together the brand's three familiar main silos: the Ultra 7, Future 9, and King 20.
Puma has created a deliberate and exciting contrast. While the Future 9 and King 20 share a classy, subtle base color called 'Sugared Almond', the star of the collection, the next-gen Ultra 7, boasts an explosive, vibrant look that stands entirely apart in red and white.
Puma Ultra 7 'Arrival' - Red/Black/White
The new Puma Ultra 7 26-27 'Arrival' boots are the center of attention, in a striking and incredibly fast Red/Black/White colorway.
The front half of the upper is covered in an energetic fiery red that transitions into a clean white at the heel. A sharp, black Puma jumping cat logo is prominently placed on the lateral side, creating a powerful aesthetic.
As a next-generation release, the Puma Ultra 7 brings groundbreaking technological upgrades. Most notably, Puma has equipped this generation with Nitrofoam Elite cushioning technology.
This premium material provides ultra-high responsiveness and a super lightweight feel, delivering explosive acceleration that pushes players' top speeds to a completely new level on the pitch.
Puma Future 9 'Arrival' - Sugared Almond/White/Red/Black
The new Puma Future 9 26-27 'Arrival' boots uses 'Sugared Almond' as the primary color, combined with woven patterns and striking red/orange PWRTAPE strips across the upper.
The black Puma logo detailing on the heel completes an overall look that is both elegant and sharp.
Puma King 20 'Arrival' - Sugared Almond/Black/Ultra Red
The new Puma King 20 26-27 'Arrival' boots feature the 'Sugared Almond' base color, with the Puma Formstrip in black outlined by an 'Ultra Red' trim along the sides.
The Puma 'Arrival' Pack 2026-27 football boots collection is available starting today, July 16.
What do you think of the design of the next-generation Puma Ultra 7 and the entire 'Arrival' Pack? Let us know your thoughts in the comments below.
Vitesse 26-27 Away Kit Released
Dutch side Vitesse Arnhem have officially launched their new 26-27 away kit. Made by Robey, the away uniform was released today and is available to purchase immediately via the official club store.
The Robey Vitesse 26-27 away shirt draws its design inspiration from the club's classic kits worn during the 1997-1999 era. By looking back at the late 1990s, Robey has created a modern aesthetic that pays homage to Vitesse's past for the upcoming campaign.
Slavia Praha 26-27 Home & Away Kits Released
Slavia Praha and Castore have officially unveiled the club's new home and away kits for the 26-27 season. The designs are the result of a special collaboration with Czech graphic designer and illustrator Pavel Fuksa.
The Castore Slavia Praha 26-27 home kit stays true to tradition, featuring the club's classic red and white halved design. The Castore Slavia Praha 26-27 away kit introduces a black base, accented with contrasting gold and red elements. The club has also confirmed that a third kit will be released in September.
The launch campaign for the new Castore Slavia Praha 26-27 kits included a teaser video featuring the phrase "Kde je naše doma" (Where our home is), accompanied by the exact coordinates of the club's Eden Arena (50.0674458 N, 14.4715114 E).
Viktoria Plzeň 26-27 Home Kit Released
The new FC Viktoria Plzeň home kit for the 26-27 season has been officially released. Made by Macron, the new jersey was launched under the campaign theme 'Our rivers, our forests, our CLUB' (Naše řeky, naše lesy, náš KLUB).
The Macron Viktoria Plzeň 26-27 home shirt features the club's traditional red and blue colors. The design is inspired by the natural landscape of the local region, incorporating subtle visual elements that represent the rivers and forests mentioned in the launch motto.
The Macron FC Viktoria Plzeň 26-27 home jersey is available to purchase through the club's official retail channels.
Krasnodar 26-27 In-House Home & Away Kits Released
FC Krasnodar has revealed its new home and away kits for the 26-27 season. Continuing a recent trend for the Russian Premier League club, the new jerseys are made in-house and do not feature a prominent sportswear manufacturer logo.
The 26-27 home and away shirts follow the precedent set during the 24-25 and 25-26 campaigns, where Krasnodar also opted for unbranded gear. By keeping production internal, the club maintains full control over the design and manufacturing processes for their matchday equipment.
Both the new in-house home and away kits will be worn throughout the 26-27 Russian Premier League season. It remains to be seen if the club will eventually return to a recognized technical sponsor or continue with their own bespoke production.
1. FC Slovácko 26-27 Home Kit Released
Czech First League club 1. FC Slovácko have officially unveiled their new home kit for the 26-27 season. Made by Puma, the new shirt was presented in a joint announcement that also introduced the club's latest signing, Lukáš Vorlický.
The Puma 1. FC Slovácko 26-27 home jersey was revealed through an official launch video on the club's social media channels. Rather than a traditional standalone kit launch, the club used the opportunity to simultaneously showcase their new player and the latest Puma equipment for the upcoming campaign.
The 1. FC Slovácko 26-27 home kit will be worn by the team during the upcoming domestic season. Fans can view the new design in the promotional photos and announcement video shared by the club.
Juventus 26-27 Away Kit - Spotted for Sale Again
The Juventus 2026-27 away kit & the shorts have once again been spotted on sale at a retail store. Its official release is expected soon. Thanks to @La_Bianconera for the photos.
The kit includes speckled embossed details on the front, which are most likely drawn from zebra-inspired motifs.























































