Disappointing: Swindon Town 26-27 Pre-Season Kit Released

Swindon Town Football Club has unveiled a new limited-edition shirt that the squad will wear during their first few pre-season friendly fixtures this summer. The club confirmed the release via social media, announcing that the special jersey will be available for fans to purchase in the coming weeks. However, the design choice has already sparked feelings of disappointment.

Swindon Town 26-27 Pre-season Kit

Check out Adidas' Swindon Town F.C. 26-27 pre-season football shirt below.

The Adidas Swindon Town 26-27 pre-season football shirt relies entirely on the basic Adidas "Team Icon 25" teamwear template. The design features a simple, tonal grey geometric pattern covering the entire torso and sleeves. To provide a slight visual contrast, the Adidas performance logo and the central "Pro:Direct" sponsor branding are applied in white, while the official Swindon Town crest retains its traditional full-color execution on the left breast.

While it is not uncommon for lower-league clubs to utilize standard catalog templates for pre-season friendlies or training gear, fans often hope for a bit more bespoke detailing or localized color choices, especially on limited-edition releases. The reliance on an unedited, off-the-shelf grey teamwear design feels like a missed opportunity to create a truly memorable piece of summer merchandise.

See the full Swindon Town kit history on Football Kit Archive

Made by Adidas. What's your verdict on Swindon Town's pre-season jersey? Comment below, and see the 26-27 Kit Overview for all the 2026-2027 kit information.