Shonan Bellmare Announce Umbro Deal & Reveal 2026-27 Kits
Japanese J2 League club Shonan Bellmare has officially announced a new kit supplier partnership with Umbro, facilitated through KAMO, starting from the 2026-27 season. Following the initial partnership announcement, the club quickly revealed its new Umbro home and away kits for the upcoming campaign.
The Shonan Bellmare 2026-27 kits introduce bespoke designs for the club. The home shirt features the team's traditional colors with a fresh look by the English brand, while the away kit offers a distinct alternative option. Both kits feature the classic Umbro double diamond logo alongside the club crest.
The new Shonan Bellmare 2026-27 Umbro kits are already available to buy, with fans able to purchase the shirts complete with player name and number customization options.
Premium Material Returns to the World Cup Champions Badge
Alongside the second star above the crest, Spain officially unveiled a new 3D embossed World Champions badge during their recent 3-2 victory over England in the UEFA Nations League. This badge previously appeared on Spain's jersey after their 2026 FIFA World Cup triumph.
Compared to the heat-applied plastic version seen on Argentina's kits, the new badge from Cromotransfer offers a significantly more premium look, featuring an embossed surface and a multi-layered structure. Before that, Adidas has increasingly shifted to pre-applying tournament and champions badges directly in its manufacturing facilities.
However, this upgrade will be exclusive to the authentic player-version jerseys. The fan-version replica shirts will continue to feature the standard heat-transferred plastic badge.
Big thanks to @whatthekit_x for the collage.