Umbro Gives Fans 50% Off Kit In Exchange for Counterfeit Kit

Umbro, who are faced with counterfeit products in South America just as brands like Adidas and Nike, yesterday launched a special initiative to fight against plagiarism and to boost sales of their Peru 2015 home kit that is expected to be replaced soon.

Umbro Peru Gives Fans 50% Off in Exchange for Counterfeit Kit

Umbro Peru launched their unique initiative yesterday.

Umbro's special initiative gives fans the chance to get 50% off of the current Peru home shirt if they give away their fake version of the jersey. Umbro Peru already declared that fans have to show off a counterfeit version of the current home shirt and can not exchange any fake kit.

What do you think of this special initiative? Share your thoughts below.