Puma To Replace Adidas as Valencia CF Kit Maker
In March 2018, we reported that Puma is most likely to become Valencia's new kit maker from the 2019-20 season. Now new reports from Spain pretty much confirm that Puma will replace Adidas as the kit maker of the Spanish club.
Adidas Valencia 2018-19 centenary home kit
Puma to Make Valencia CF Kits From 2019-20 Season
According to the report of Spanish marketing experts Palco23, Puma is already recruiting a marketing team to manage kit sponsorship at LaLiga’s Valencia as they prepare to take over from Adidas at the start of next season.
Neither Puma nor Valencia have confirmed any agreement between the two parties. However, Spanish outlet Marca wrote of a potential €4 million-a-year (US$4.6 million) deal until 2022 back in April – thought to be worth around double the value of the club’s current deal with Adidas.
Adidas unveiled its own centenary tribute this year, releasing an all-white and golden strip for the 2018/19 season. Valencia celebrates its centenary in 2019.
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