Sponsorship
Manchester United 26-27 Away Kit Debuted + New Microsoft Back-of-Kit Sponsor
Yesterday, Manchester United debuted their new 2026-27 away kit in a pre-season friendly against Rosenborg. Featuring a blue and red color scheme, the design evokes memories of the club's iconic 2016-17 away shirt, marking a full decade of nostalgia for United supporters.
At the same time, Microsoft made its first appearance on Manchester United's kit as the new back-of-shirt sponsor, replacing Copilot. The change remains part of the club's broader commercial partnership with Snapdragon. The Microsoft logo is also expected to continue appearing on the back of the team's shirts in both the FA Cup and the EFL Cup.
Inter Milan Announces BBVA as New Sleeve Sponsor
Inter Milan have officially announced a multi-year partnership with Spanish banking giant BBVA, who becomes the club's new Official Sleeve Partner. The BBVA logo will appear on the sleeve of the men's and women's first-team kits starting in the 26-27 season, as well as on the U23, U20, and Inter Legends shirts.
In addition to the sleeve presence for senior teams, BBVA will serve as the main front-of-shirt partner for Inter's youth academy teams from the U18 level down. The new deal replaces the club's previous sleeve agreement with Gate.io. Visually, the BBVA logo is styled in bright yellow on Inter's 26-27 home kit, perfectly matching the yellow accents of the Nike Swoosh, club crest stars, and main sponsor Betsson.sport.
No More Adidas After 13 Years: Wales Teased Sudu Kit Deal - Announces Tomorrow
FAW has just shared a teaser image hinting that it will announce a new partnership with SUDU, bringing its 13-year collaboration with Adidas to an end. The deal will be officially announced tomorrow, August 7.
SUDU takes over as the Official Technical Kit Supplier across all Cymru national teams under a vertical commercial model that integrates design, manufacturing, and direct retail.
