Juventus Extends Adidas Kit Deal
Dec 22, 2018, by Chris
Juventus yesterday evening announced that they have signed a new agreement with Adidas for the next eight seasons. Adidas has been Juventus' kits since the 2015-16 season when they replaced Nike.
Adidas To Pay Juventus 408 Million Euro Until 2027 - 51 Million Euro / Season
The club statement reads that "Juventus Football Club S.p.A. and adidas Italy S.p.A. (“adidas”) have modified the official partner agreement and extended the term of the agreement until 30 June 2027."
The previous agreement between Adidas and Juventus, which would expire on 30 June 2021, covered six football seasons starting from 2015-2016. The new agreement will relate to the period starting with season 2019-2020 and cover in total eight football seasons until 2026-2027.
Juventus also announced that Adidas pay a minimum fixed consideration of € 408 million for eight seasons, e.g € 51 million / season. The previous deal was worth € 26 million. The Adidas Juventus deal does not include additional royalty payments upon exceeding a threshold of sales and sports performance bonuses.
With respect to the excellent performance and the great visibility of the Juventus brand 2018 (thanks to CR7), Adidas recognized an additional bonus of € 15 million for 2018, which will be paid prior to 31 December 2018. The other terms and conditions of the existing contract remain unchanged until the start of the new agreement in season 2019-2020.
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Chelsea 26-27 Third Kit Spotted on Sale
The new Nike Chelsea 26-27 third shirt has been spotted on sale in official retail stores ahead of its scheduled launch. Photos taken at a Nike store in Orlando, Florida, reveal the final retail version on the racks with Premier League name and number printing, giving supporters a full look at the design before its official unveiling.
Premier League Uses Wrong Sleeve Patch on Arsenal Kit
The Premier League’s official Instagram promo for Matchweek 1 featured a major mistake: Arsenal's jersey was shown with the standard purple sleeve patch, while the golden champions patch was mistakenly placed on Liverpool's sleeve.
The error quickly sparked outrage among Gooners in the comment section. Big thanks to @jerseystory_vn for spotting the mistake and creating the graphic.
Oxford United 26-27 Third kit Released
Oxford United have officially announce their new third kit from Macron, ready for the upcoming 26-27 League One season.
Inspired by the creativity and culture of people of Oxford, the third kit uses a dark navy base with an outstanding yellow horizontal band. The collar, shoulder panels and details are also yellow, rounding off a "reversed home kit" look for the League One side.
What do you think of the new Oxford United 26-27 third kit by Macron? Let us know in the comments.
US Créteil 26-27 Home, Away & Third Kits Released
French Championnat National 1 side US Créteil have officially unveiled their new 2026-27 kit collection, made by adidas. The three-shirt lineup includes a special anniversary detail celebrating 90 years of the club.
The adidas US Créteil 2026-27 home shirt features a royal blue base with vibrant yellow pinstripes running down the front and lower back. Yellow also appears on the collar and adidas Three Stripes, while a subtle “1936 - 2026” anniversary print sits below the back collar. Free continues as the main front sponsor, with Deel on the sleeve.
The away shirt opts for a clean white base with a blue polo collar, yellow Three Stripes and a bold blue and yellow horizontal band across the chest.
Completing the collection, the third shirt comes in light pink with deep maroon detailing on the collar, adidas Three Stripes, sponsor logos and monochrome club crest.
What do you think of the new US Créteil 2026-27 kits? Let us know your thoughts in the comments below.
Boston United 26-27 Third Kit Released
English National League club Boston United have officially unveiled their new 2026-27 third kit. Made by New Balance, the new shirt completes the club's kit collection for the season.
The New Balance Boston United 2026-27 third shirt features a soft pink and muted lilac-grey base with an eye-catching all-over geometric shard graphic. Black detailing is applied to the New Balance logo, Drayton Motors Kia sponsor and monochrome club crest, creating a sharp contrast.
What do you think of the new Boston United 2026-27 third kit? Let us know your thoughts in the comments below.