Juventus Extends Adidas Kit Deal
Juventus yesterday evening announced that they have signed a new agreement with Adidas for the next eight seasons. Adidas has been Juventus' kits since the 2015-16 season when they replaced Nike.
Adidas To Pay Juventus 408 Million Euro Until 2027 - 51 Million Euro / Season
The club statement reads that "Juventus Football Club S.p.A. and adidas Italy S.p.A. (“adidas”) have modified the official partner agreement and extended the term of the agreement until 30 June 2027."
The previous agreement between Adidas and Juventus, which would expire on 30 June 2021, covered six football seasons starting from 2015-2016. The new agreement will relate to the period starting with season 2019-2020 and cover in total eight football seasons until 2026-2027.
Juventus also announced that Adidas pay a minimum fixed consideration of € 408 million for eight seasons, e.g € 51 million / season. The previous deal was worth € 26 million. The Adidas Juventus deal does not include additional royalty payments upon exceeding a threshold of sales and sports performance bonuses.
With respect to the excellent performance and the great visibility of the Juventus brand 2018 (thanks to CR7), Adidas recognized an additional bonus of € 15 million for 2018, which will be paid prior to 31 December 2018. The other terms and conditions of the existing contract remain unchanged until the start of the new agreement in season 2019-2020.
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Striking Mesopotamian-Inspired Iraq 2026 World Cup Pre-Match Shirt Released
With the launch of their new official match kits, German sportswear brand Jako has revealed a striking new pre-match shirt for the Iraq national team. While the match kits utilize subtle designs, this warm-up top takes the cultural homage to an entirely new and vibrant level.
The Jako Iraq 2026 World Cup pre-match shirt is a bold display of ancient Mesopotamian artistry. The jersey features thick, horizontal bands of highly detailed patterns running across the entire torso and sleeves. These intricate motifs, rendered in contrasting gold, white, and black, draw direct inspiration from traditional Babylonian ornamentation, Assyrian floral designs, and the iconic decorative elements famously found on the legendary Ishtar Gate.
To balance the complex and busy graphic layout, the crew neck collar and sleeve cuffs are kept simple in solid black.
What are your thoughts on this highly detailed, historically inspired pre-match shirt for Iraq? Let us know in the comments below.
Adidas EQT Flamengo 1992 Retro Collection Leaked
Adidas will release a special 1992 EQT retro range for Flamengo, as shared by specialized club outlet Coluna do Fla.
The Adidas Flamengo 1992 2026 retro collection features a striking vintage tracksuit and matching t-shirts that lean heavily into the club's early history and the bold sportswear aesthetics of the 1990s.
The predominantly red and black pieces prominently feature the classic Adidas Trefoil text logo alongside the historic Flamengo rowing crest, deliberately substituting the modern "CRF" monogram for the club's traditional anchor-and-oars emblem.
Which piece from this leaked Flamengo retro collection is your favorite? Let us know in the comments below.
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