Western United FC Logo + Kappa Kit Deal + Stunning (Concept) Kit Revealed
Jun 12, 2019, by Chris
In February 2019, new Hyundai A-League team Western United FC announced its name and colors. Recently, Western United FC also revealed their logo while also announcing a kit partnership with Kappa as they gear up towards their inaugural season in the A-League in 2019-20.
Western United FC Logo
The design of the Western United FC logo focuses on the ‘W’. The club had been consulting with their fan base for several months before opting to go with that design.
“We have listened to our fans and have created a brand identity which is contemporary and modern, and arguably non-traditional for a football club logo,” Western United FC CEO Maurice Bisetto said.
“This is our point of difference as we go about building a club for the future, not built on legacy, but reflecting a growing multicultural fan base that are very proud of their geographic Western roots.”
Western United FC's logo has been inspired by the aerial view of real estate development (rooftops) in Australia’s fastest growing corridor, borrowing architectural cues from the iconic West Gate Bridge – the gateway to the West.
The logo’s signature green colour symbolises freshness and the evergreen community of cultures residing and growing in the West. Unlike many club logos, United’s crest is not being encased in a crest, which the club believes brings an “air of confidence”.
“The result is a minimalist and refreshing design which reflects the club’s bold, innovative and aspirational ambitions, both on and off the field,” Bisetto said.
Western United FC Announce Kappa Kit Deal
Western United is proud to announce @Kappa_Australia as our official kit provider. #wufc #westernunitedfc #theunitedwest #ALeague #thewestisnowunited pic.twitter.com/lB8a3hJdbC
— Western United FC (@wufcofficial) 21. Mai 2019
On May 21 2019, Western United FC announced a deal with Kappa, which means that the first-ever Western United kits will be made by the Italian brand. The deal will see the Italian sportswear giant supply the club with home and away strips and training apparel for players and staff.
“WUFC is delighted to announce a partnership with a brand that boasts over 100 years of footballing history,” Western United's chief executive officer Maurice Bisetto said. “As a new club in the Hyundai A-League we’ve got an opportunity to write a new piece of history and we need a quality product, with the right pedigree, to help us do this.”
Kappa Australia CEO Ze’ev Bogaty said: “We are very pleased to be partnering with Western United Football Club and would like to thank Mr Bisetto and the team as we establish what we hope will become a strong, long-term and extremely beneficial partnership for both WUFC and Kappa.
“The partnership is a fantastic opportunity to support the A-league’s newest club and its representatives on the national stage.”
Not The Real Kit - Kappa Western United FC Concept Kit
Shortly after the kit deal with Kappa was announced, a stunning Kappa Western United FC jersey made the waves in the internet. It was reported by media to be the club's new away kit, but we understand it is just a concept.
The new WUFC home kit for 2019-20 is expected to be black with stripes.
Western United FC will start playing in the A-League from the 2019-2020 season as the competition's 11th club. The Kappa WUFC 2019-20 kits are expected to be released in August 2019.
Do you like the logo and branding of new Hyundai A-League club Western United FC? Share your thoughts in the comments below.
Newcastle 26-27 Away Kit Leaked - Spotted for Sale
The new Adidas Newcastle United 2026-27 away jersey has been spotted on sale. It is expected to be released soon. Big thanks to @amyalby2904.
Lincoln City 26-27 Away Kit Released
The new Lincoln City away kit was released today. It is made by Oxen and will be worn in the 26-27 League One campaign. Oxen Sports UK became the new kit supplier for Lincoln City starting from the 26-27 season, and this away strip follows the launch of the home kit earlier in July.
The Oxen Lincoln City 26-27 away shirt introduces a striking design in black and yellow. The black base is complemented by yellow accents and detailing, offering a bold look for the club's away matches. In addition to the outfield kit, Lincoln City also revealed their new 26-27 away goalkeeper kit.
The Oxen Lincoln City 26-27 away kit was officially launched on July 23.
No More Kappa: Hull City 26-27 Premier League Away Kit Released
Hull City and their new local kit supplier, Oxen Sports, have officially revealed the club's 26-27 away kit. The release follows the unveiling of the home kit earlier in the summer and marks the first away strip of their multi-year partnership, replacing former supplier Kappa.
The Oxen Hull City 26-27 away shirt introduces a clean and modern design centered around a white base. Featuring distinct design details that contrast with the primarily white background, the kit offers a fresh aesthetic for the team's travels during their upcoming Premier League campaign.
Oxen Sports, a brand with roots in Hull, takes over as the official technical partner for the 26-27 season. The Hull City 26-27 away kit is available to purchase via the club's official channels, joining the previously released home strip and training wear collections.
IF Elfsborg 2026 Away Kit Released
The new IF Elfsborg 2026 away kit was officially unveiled today, completing the Swedish Allsvenskan club's set for the current season. It boasts the club's typical red and white color combo.
Even though made by Umbro (through a deal with the regional Umbro trade owner), the fabric looks similar to the Adidas 2022 World Cup Heat.Rdy technology.
Kolding IF 26-27 Home & Away Kits Released
Danish side Kolding IF have officially revealed their new home and away kits for the 2026-27 season, made by Hummel and to be worn in the upcoming 1st Divisiop campaign.
The new home shirt is based on the club's classic blue colors, with elegant pinstripes and distinctive polo collar give a modern twist and pay tribute to tradition. Meamwhile, the away kit introduces a stealth look with dark base and blue geometrical pattern - a total contrast to the classy home kit.
What do you think of the Hummel Kolding IF 2026-27 kits? Leave your thoughts in the comments below.
Castellon 26-27 Third Kit Released
La Liga 2 side Castellon have offcially unveiled their new third kit, made by Errea and to be worn in the upcoming 2026-27 season.
The kit features a mint green base with a pattern that pays homage to the regions of the Castellón province, reflecting its territory and identity on the kit of the black and white team. The polo collar and white trim add contrast and elegance to the overall look, combined with full-color crest to round off the design.
What do you think of the Errea Castellon 2026-27 third kit? Leave your thoughts in the comments below.
Similarity Between Arsenal's 21-22 and 26-27 Kits
Leaked images of the Arsenal 26-27 third kit have many fans comparing it to the club's 21-22 away shirt. Both designs share a very similar light yellow base, a classic round collar, and matching dark blue and red accents.
Although the new jersey introduces a lightning bolt pattern representing the Royal Arsenal logo, this subtle detail might not be enough to make the design feel truly fresh or ground-breaking. Big thanks to @jerseystory_vn for the comparison image.