Who Are Castore, Rangers' Likely New Kit Maker? Origin, Designs, Products, Prices & Plans

On Saturday, it was announced by Rangers that they have managed to leave Sportsdirect, and that they will sign a deal with a new brand to replace Hummel. "Castore" is the brand reported to become Rangers' new kit maker - let us find out who they are.

No More Hummel: Rangers to Sign "Castore" Kit Deal

May 2, 2020

Castore - New Sportswear Brand In Football

Who are Castore?

Castore is a Premium Sportswear brand founded by Liverpudlian brothers Phil and Tom Beaton in 2016. Both of the founders have a sporting background. The founders' vision is to build Castore into a brand respected across the globe.

On their website, they say: "Castore exists for one single reason - to make athletes better. Our ethos is built upon the philosophy of Better Never Stops, an ideal deeply infused in our DNA and something we strive to live every single day.

"We utilise advanced engineering and unique technical fabrics to create the highest quality sportswear in the world for athletes who demand the very best. Designed with a passion for innovation with specialist features to help optimise athletic performance in all conditions."

Castore might be best known because of Scottish tennis star Andy Murray, who is a shareholder of Castore. He entered the partnership in January 2019.

He said: "The AMC brand combines my lifelong passion for tennis with Castore's commitment to advanced engineering and product excellence. AMC creates tennis products for tennis loves and it is without doubt the best kit I have ever worn."

Design + Products:

Castore is offering a range of different products for various sports, with the focus currently on tennis and golf gear.

The most important range is the Andy Murray range, called AMC. The AMC collection includes practically all apparel a tennis player needs. AMC will be exclusively worn by Andy Murray for all on court and off court activities.

The designs of Castore and AMC are "celebrating the glory years of tennis (and other sports) with advanced technical capabilities suitable for the most demand modern day players".

All in all, it can be said that Castore offers "classic and classy looks with the latest technical features."

Castore's most hyped product is the "Waterproof Garcia Hoody", a hoodie made "from a unique patented fabric that is waterproof yet lighter than most training tees to deliver the ultimate hybrid training garment".

Pricing:

As high as the claims in terms of quality are the prices of Castore - running tees retail at around 80 Euro, the Waterproof Hoody has a retail price of 220 Euro.

Plans:

Castore wants to sign its first football deals in time for the new 2020/21 football season They are aiming to become the official kit supplier of teams from the English Premier League, La Liga and Bundesliga.

The premium sportswear brand has raised £7.5m from undisclosed private investors to accelerate a move into professional team sports.

In addition to top fight football, they are also targeting international rugby and cricket federations.

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