No More Hummel: Rangers to Sign "Castore" Kit Deal

Saturday, 2 May 2020
Rangers earlier today confirmed they've finally managed to cut ties with SportsDirect.com, which also means that the 2020-21 kits will produced by a new brand instead of Hummel.

"Rangers will begin the 2020/21 football season with a new kit and retail operations partner, following the conclusion of all existing contracts."

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James Bisgrove, Director of Commercial and Marketing said: “The club is incredibly excited to introduce its new kit & retail partner to Rangers supporters world-wide imminently. This represents a clean slate and marks the start of a new era in the club’s commercial retail operations. The partnership will be a significant step forward in Rangers’ recent history.”

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While the club stated that an official announcement is due in the coming weeks, rumors have it that Rangers will sign a kit deal "Castore", a "Premium Sportswear" brand founded in Liverpool in 2016.



It would be Castore's first foray into football and team sports in general.

Its website says: "Castore exists for one single reason - to make athletes better."



"Our ethos is built upon the philosophy of Better Never Stops, an ideal deeply infused in our DNA and something we strive to live every single day."

"We utilise advanced engineering and unique technical fabrics to create the highest quality sportswear in the world for athletes who demand the very best."

"Designed with a passion for innovation with specialist features to help optimise athletic performance in all conditions."



Castore is also known for producing the kit used by tennis star Andy Murray, who is also a shareholder.

As per The Scottish Sun, Castore will sign a number of kit deals going into the 2020-21 football season. £7.5m were raised from investors to help the brand's move into pro sports.

Are you happy to see Rangers move on from the problematic SportsDirect.com partnership? Drop us a line below.
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