'Better Than Ever Before' - 2020-21 Heat-Applied 'Plastic' Crests | Best Of
Feb 2, 2021, by Chris
Update: The new 2021 kits from Italian brand Givova for Argentinian teams Belgrano and Banfield come with one-of-a-kind relief logos. They were applied using the brand's 'transfer touch' technique, which allows you to add a relief and ensure a longer duration. Info and pictures via @marcadegol.
Update: The new FC Kobenhavn third shirt comes with a TPU plastic crest that has the pattern from the shirt on it (spotted by @hendocfc). We also added an image of the great crest of the Nike Los Pumas rugby shirt (crest made of raised rubber, but sewn to the jersey for maximum durability - via @marcadegol).
Copenhagen 20-21 Third Kit Crest Features Pattern Of Kit
2020-21 Football Kits Crests
The 2020-2021 football kit release season has brought us a ton of amazing jerseys. Something that already started some years ago is that brands and club swap the traditional stitched logos with head-applied crests - we take a look at the best plastic logos of the 2020-21 season.
Heat-Applied Plastic Logos - 2020-2021 Football Kits
Our examples of head-applied logos reveals that the quality of the "plastic logos" can not be compared to the quality of those crests just some years ago.
The award for the best crest in the 2020-2021 season almost certainly goes to Aston Villa - it is head-applied, with a mix plastic and traditional crest material. The result is an amazing 3D crest.
Italian club L.R. Vicenza Virtus and their supplier Lotto applied their crests in a way we have not seen before - it has a traditional stitched appearance head-applied on the kit.
Of course, there are still 20-21 soccer jerseys with those "horrible" plastic logos. One of them is Borussia Dortmund, whose authentic jersey has a cheap standard plastic logo - Puma's authentic jerseys have those "cheap, unpopular" crests in general.
VfB Stuttgart
Liverpool
Locomotive Moscow:
Leverkusen
Arsenal
Aston Villa:
Juventus
Barcelona - Stitched Crest, Heat-Applied Swoosh
Puma 20-21 Kits - 'Cheap Plastic Logos'
Which greatly head-applied crests have we forgotten to mention here? What do you think of head-applied plastic crests? Do you prefers stitched logos? Share your thoughts in the comments below.
Copa América Champions Badge Returns to Argentina Kits
After two years, the reigning South American Champions badge officially makes its return to the Albiceleste jersey, following the end of Argentina’s reign as world champions.
The badge last appeared during 2024 Copa América. Since then, despite holding both Copa América and World Cup titles, Argentina consistently gave priority to the World Cup badge.
Big thanks to @whatthekit_x for spotting and create the collage.
Melbourne Victory 26-27 Home & Away Kits Released
Melbourne Victory has officially unveiled its new home and away kits for the 26-27 A-League season. The launch marks the club's first matchwear collection produced under their new four-year technical partnership with Melbourne-based streetwear and activewear brand Elite Eleven.
The 26-27 home kit delivers a timeless look grounded in the club's traditional colours. It features a deep navy base accented by the iconic white Big V across the chest, complemented by white piping along the crew neck collar and raglan sleeve seams. Elite Eleven's signature logo sits centrally above the chevron, with Turkish Airlines remaining as the primary shirt sponsor.
In contrast to the classic home design, the Melbourne Victory 26-27 away jersey introduces a vibrant and modern aesthetic. It uses a bright neon fluro base paired with a large navy chevron and matching navy panels running along the shoulders and sides. Both shirts are available immediately for purchase through the club's official store.
FC Nantes 26-27 Octobre Rose Kit Released - First Pink Kit in Club History
Macron and FC Nantes have officially unveiled a special Octobre Rose kit for the 26-27 campaign, marking the first time in the club's history that Les Canaris will wear pink. Designed to raise awareness and support the fight against breast cancer during Pink October, the jersey will be worn in official competition by both the women's and men's first teams at the Stade de la Beaujoire throughout the month.
The Macron FC Nantes 26-27 Octobre Rose shirt is built around a soft pastel pink base decorated with a brushstroke pattern inspired by the deconstructed awareness ribbon in tonal shades. Deep burgundy trims accent the collar, cuffs, and monochrome branding, while a pink ribbon sits proudly on the chest between the Macron Hero and the embroidered club crest. On the back neck, eight embroidered pink ribbons replace the traditional stars that represent Nantes' eight French league championship titles.
Burgundy shorts and pastel pink socks with a burgundy turnover band complete the full kit. In support of the initiative, 50% of the profits from shirt sales will be donated directly to local charities Madame S and Ma Parenthèse, along with the FC Nantes endowment fund.
Cerro Porteño 2026 Anniversary Kit Released
Paraguayan powerhouse Cerro Porteño and Puma have officially unveiled a special anniversary kit celebrating the club's 114th birthday. Founded on October 1, 1912, "El Ciclón" marks the milestone with a limited-edition design that also represents the end of an era, serving as Puma's final kit for the club ahead of a switch to Diadora in 2027.
The Puma Cerro Porteño 2026 anniversary jersey embraces a distinctive late-1990s retro aesthetic. It features a deep navy base complemented by a bold vertical red stripe running down the center, accented with white piping along the sleeves and side seams. A classic fold-over collar with white trim frames the neckline, while an enlarged retro CP monogram watermark is embossed across the lower torso. The jersey is completed by a traditional shield crest on the left chest and a clean, sponsor-free front.
Produced in strictly limited quantities, the collector's shirt is available in both short-sleeve and long-sleeve versions, bringing a stylish close to Puma's seven-year partnership with Cerro Porteño that began in 2020.