No More Adidas After 20+ Years: Rapid Wien to Sign Puma Kit Deal - Another 11teamsports Sponsorship
Oct 20, 2020, by Pat
Austrian club Rapid Wien is set to join forces with Puma from next season, replacing long-term kit supplier Adidas after 22 years.
According to a SPOX report, the deal will be managed by 11teamsports, similar to the recently announced Adidas partnerships with Düsseldorf and Nürnberg in Germany's second tier.
Economy Managing Director Christoph Peschek stated the following: "We have an existing contract with Adidas that runs until summer 2021. We can confirm that the long-term partnership will not be continued beyond this and will be terminated by mutual agreement. We thank Adidas for the successful cooperation."
Interestingly, just a couple of weeks ago, Rapid and Adidas already agreed to discontinue their exclusive boot deal, which forced the club's players to wear Adidas boots irrespective of their personal sponsorships.
Talking to sportsbusiness.at, Christoph Peschek had the following to say: "We can confirm that the exclusivity of the shoe equipment between Adidas and SK Rapid was mutually terminated in a partnership agreement. The decision was made on the basis of strategic considerations to adapt it to current equipment models."
Three key players promptly switched to Puma: Captain Dejan Ljubici, Richard Strebinger and Kelvin Arase.
Let's hear your thoughts on Rapid Wien and Adidas parting ways after more than 20 years in the comments below.
Chattanooga Red Wolves Reveal Vibrant Hispanic Heritage Pre-Match Shirt
USL League One club Chattanooga Red Wolves SC have unveiled a striking special-edition warm-up top in celebration of Hispanic Heritage Month. Worn ahead of the club's annual Hispanic Heritage Night celebrations, the design pays homage to the rich cultural contributions and traditions of the Hispanic and Latino communities within the local area and across the sport.
Set against an off-white base, the standout feature of the shirt is a massive howling wolf graphic across the front. The silhouette of the club's emblem is brought to life through intricate Mesoamerican and folk art motifs, filled with vibrant shades of teal, red, yellow, orange, and violet. Matching cultural diamond patterns run down the red side panels, while the sleeve cuffs are detailed with horizontal sequences representing various Latin American flags.
The reverse side continues the celebratory theme with a sun wheel and mythological fauna gracing the upper back. Centered below is the club's rallying cry, "DALE LOBOS," printed in a bold red textured font and framed by geometric borders.
US Cremonese 26-27 Third Kit Released
Italian club US Cremonese and technical sponsor Acerbis have officially unveiled their new third kit for the 2026-27 campaign. Designed by Cremona native Carlo Enrico Bonvicini, the jersey is built around a deep navy base enhanced by an alternating pattern of glossy and matte tonal pinstripes for subtle depth.
Elegant golden trim outlines the classic polo collar and sleeve cuffs, complemented by monochrome gold sponsor branding and a reimagined two-tone club crest that references 1980s and 1990s iconography alongside the historical Giovanni Baldesio legend.
