Norwich City Announce Lotus Shirt Sponsor Deal For Premier League Return
Confirming previous rumors, Norwich City this midday announced Lotus Cars as the club’s new front of shirt sponsor for the 2021-22 season.
Lotus Cars to Be On Front of Norwich City 21-22 Jerseys
The Lotus logo will feature across City’s first team, academy, and women’s kit and training wear. The deal will be for less than what BK8 had agreed to pay as of reports.
Lotus featured on the club’s away jersey between 2003 and 2006. The Norfolk-based company previously already sponsored the club’s training center and academy.
The partnership was launched alongside a WhatsApp-style video.
Lotus had been on the front of the Kids' jerseys in the past few years
Simon Clare, executive director of global marketing for Lotus Cars, said: “This is a really exciting next step in our relationship with the club. The partnership has blossomed over the past couple of years and we share so many values as organizations. We’re investing heavily in the business globally, and particularly in our home county of Norfolk.
“Seeing our brand on the famous yellow and green shirts for the return to the Premier League is a symbol of both Lotus Cars and Norwich City’s global ambitions and return to the top-flight.”
Do you look forward to seeing the Norwich City 21-22 kits with the logo of Lotus Cars on the front? Comment below.
Vintage Football Shirts
from Cult Kits
1978/80 Houston Hurricane *BNWT* Home Shirt (S) Admiral Nasl
2013/14 Hellas Verona Track Jacket (S) Nike
Iconic Arsenal Shirts A3 Print
1980 Vitoria De Setubal #5 L/S Home Shirt (M) Patrick
1994 Germany Reusable Face Mask
2003/05 Chelsea Lampard #8 Home Shirt (XXL) Umbro
1998 Brazil Training Shirt (XL) Nike
1998/99 Catalunya Jumper (XL) Puma
1992/94 Umbro Pro Training Shirt (L)
2016/17 Porto *BNWT* L/S Third Shirt (Multiple Sizes) New Balance
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Adidas Boca Juniors 1992 Retro Collection Leaked
According to reliable club apparel source @marto_m3, the German brand is preparing to launch a full line of vintage garments for the Argentine giants Boca. The leaked mock-ups showcase a four-piece capsule that accurately revives the bold aesthetic of the early 1990s, consisting of a classic track jacket, matching track pants, and two distinct retro t-shirts.
The standout pieces of the collection are the two jerseys, which feature the famous 1992 template, A central placement for both the vintage Adidas Trefoil logo and the historic Boca Juniors crest completes the authentic 1992 look. Complementing the shirts is a vibrant tracksuit, with the blue jacket sporting a striking yellow angled panel across the chest and the pants featuring oversized yellow and white geometric color-blocking down the sides.
This upcoming release is part of a 1992 retro collection for many Adidas teams.



