Adidas & Nike Dominate 2021-22 Champions, Europa & Conference League Kit Battles
- Champions League: Nike leads the 2021-22 Champions League kit supply with 13 teams, followed by Adidas (8) and Puma (5).
- Europa League: Adidas and Nike are tied in the 2021-22 Europa League, each supplying kits for 8 teams.
- Overall Brand Dominance: Adidas, Nike, and Puma supply the vast majority of kits (70.8%) across all three UEFA competitions, with Nike having more teams than all other smaller brands combined.
Today sees not only the start of the 2021-2022 UEFA Europa League but also the beginning of the all-new UEFA Europa Conference League. Let us take a look at which brands dominate the first, second, and third levels of European football, with the help of great infographics by Planeta Fobal.
2021-2022 UEFA Champions League Kit Battle
The 21-22 UEFA Champions League kit battle is quite clearly lead by Nike, ahead of Adidas and Puma.
Nike clearly leads in the Champions League
Nike makes 13 of the 32 teams (40.6%). Adidas comes second with 8 teams, Puma comes third with 5 teams. 6 teams have other suppliers.
2021-2022 UEFA Europa League Brand Battle
In the 2021-22 Europa League season, Adidas and Nike supply exactly half of the 32 teams, with both brands making the kits for 8 clubs.
Puma comes third with four teams. Macron has 3 teams, while Kappa, Jako, and Hummel have 2.EA7 (Emporio Armani Sports Company), Castore, and Umbro have one team under contract, respectively.
2021-2022 UEFA Europa Conference League Brand Battle
The new Conference League sees a heavy dominance of Adidas and Nike - Adidas supplies 10 clubs, Nike 9 clubs, while Puma has three teams. Nine "small" brands offer great brand diversity in the new UEFA competition.
2021-2022 UEFA Brand Battles - Overall
Overall, the dominance of Adidas, Nike, and Puma in the three UEFA club competitions is remarkable.
Nike has more teams than all "small" brands combined
Of the 96 teams qualified, 68 have kits from Adidas, Nike, and Puma (70.8%), while 28 have kits of other brands (29,2%).
Nike has more teams than all "small brands" combined - 30 vs 28. Adidas has 26 teams, Puma has 12 teams.
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Vintage Football Shirts
from Cult Kits
2020/21 Manchester United Lukaku #9 *Player Issue* Home Shirt (XL) Adidas
1998 Uhlsport *BNWT* GK Template Shirt (XL)
1999/00 Lazio Nedved #11 *Mint* Home Shirt (L) Puma
2012/13 Manchester United Scholes #22 Home Shirt (M) Nike
2013/14 Juventus Pirlo #21 Home Shirt (XL) Nike
1989/91 Lazio #3 Home Shirt (L) Umbro
2014/15 Mexico R.Marquez #4 Home Shirt (L) Adidas
1999/00 Red Star Belgrade Away Shirt (XL) Kappa
2024/25 Red Bull Leipzig Olmo #7 *BNWT* C/L Away Shirt (XXL) Puma
