Adidas to Increase Prices
Bad news for consumers as Adidas are set to raise their prices due to the rising cost of production. This has been revealed by Adidas in their 2021 fourth-quarter and full-year results.
Adidas to Increases Prices of All Products by 5-10 %
Current shirt prices on Adidas website
The German brand will raise their prices across all of their products by 5 to 10 percent this year to keep their finances the way they like them.
We expect replica kits to soon cost 95-100 Euro
Adidas have not announced how much more expensive specific their products will be, but fans of the Three Stripes will have to brace themselves to spend even more on every range of their products, from takedown models of boots and fan kits to player spec versions. For replica kits, we could see a price increase to 95-100 Euro.
The cost of materials such as cotton and nylon are expected to rise by 1-4% per year, while the cost of labor is on track to increase by 11-15% per year. In addition, rising fuel prices are driving up the cost of everything worldwide.
The increase in prices consumer will pay are one of the steps Adidas have decided to take in order to combat these rises, while moving some of their labor from China to Indonesia, Vietnam and Cambodia is another part of their plan to keep their pockets healthy.
The war that Putin is waging in Ukraine could cost Adidas up to €250 million by their own estimates as their sales in the affected countries and nearby areas will drop by about half, although their sneaker sales are set to grow by 11-13% overall.
Most would argue that the cost of their products is already too high, although complaints from consumers are unlikely to make Adidas change their minds.
In 2022, Adidas are calculating around 12 percent more sales to almost 24 billion euros. Group profits are expected to rise in parallel from 1.5 to 1.8 to 1.9 billion euros in the current year. Adidas’ operating profit still has not come back to pre-pandemic levels. In 2019, the company recorded an operating profit of 2.66 billion euros.
Do you think the upcoming price increases will reduce sales for Adidas? How much is too much to pay for a jersey? Let us know your thoughts on the matter.
Bayer Leverkusen 26-27 Home & Away Kits Leaked - Full Look & Back
Footy Headlines can now leak the full images of Bayer Leverkusen's 2026-27 home and away kits, including the front, back, shorts, and socks. Big thanks to @KamilBerberler & @Bundesleaker
Bielefeld Frauen 26-27 Home Kit Released
The new Arminia Bielefeld Frauen home shirt was officially released today. It is made by Umbro and will be worn in the 26-27 Regionalliga West campaign.
The Umbro Arminia Bielefeld Frauen 26-27 home kit shares the same bespoke base design as the men's team. It comes in the club's classic blue and features subtly shimmering, embossed triangular flag motifs integrated into the fabric, symbolizing the connection between the club and its fans.
Unlike the men's shirt, the Umbro Arminia Bielefeld Frauen 26-27 home jersey features Dr. Oetker as the main chest sponsor, representing their partnership with the women's and girls' teams. Additionally, the kit carries "Das Handwerk" as the sleeve sponsor, while the back includes a classic "BIELEFELD" inscription across the shoulders.
Lincoln Red Imps 26-27 Home Kit Released
The new Lincoln Red Imps 26-27 home kit was officially released. It is made by Givova and will be worn in the upcoming Gibraltar Football League season as well as during the club's UEFA Champions League qualification campaign.
The Givova Lincoln Red Imps 26-27 home shirt features the club's traditional red and black colors. The classic color combination provides a clean look for Gibraltar's most successful team, widely known for being the first from the territory to win a game in a UEFA club competition.
Produced by Givova, the Lincoln Red Imps 26-27 home kit is available to purchase through the club's official channels.
Gateshead 26-27 Away Kit Released
Gateshead FC have officially revealed their new 26-27 away kit, made by Hope & Glory. The launch follows the recent extension of the club's long-term kit partnership with the sportswear supplier in June 2026. The new away shirt made its on-pitch debut during a pre-season match on the day of its release.
The Hope & Glory Gateshead 26-27 away shirt features a light blue base with a distinctive red design. As a nice touch for supporters, the club has made the new away kit available to purchase in both sponsored and unsponsored versions, offering fans the choice of a cleaner aesthetic.
No More Mizuno: Adidas AC Prato 26-27 Home & Away Kits Released
Italian Serie D side AC Prato have officially unveiled their new home and away kits for the 26-27 season. This marks the club's first campaign equipped by Adidas, with the transition to the brand made possible by technical partners Linea Oro Sport and Officine Sportive.
The Adidas AC Prato 26-27 home shirt features the club's traditional blue as its primary color. The most notable detail is the addition of the iconic Adidas Three Stripes in yellow on the shoulders, which also appear on the matching shorts. The logo of main sponsor Alpha General Contractor is prominently displayed across the center of the chest.
Contrasting the blue home design, the Adidas AC Prato 26-27 away jersey offers a clean white look that has already been well-received by the fanbase. A third kit is expected to be announced in the coming days, with rumors suggesting the club may introduce a green option to replace their traditional red alternative.
Dartford FC 26-27 Away Kit Released
English Isthmian League Premier Division side Dartford FC have officially introduced their new away kit for the 26-27 season.
The kit features a predominantly blue color scheme, with a V-shaped pattern on the front. The collar and logos are highlighted in vibrant neon green.
RB Linense 26-27 Home Kit Released
The new Real Balompédica Linense home kit for the 26-27 season has been officially released. Made by Hummel, the new shirt will be worn during the club's upcoming Spanish Tercera Federación campaign.
The Hummel Real Balompédica Linense 26-27 home shirt features the club's traditional white and black colors. Launched under the motto "Nuestra piel" (Our skin), the kit embraces a timeless look with Hummel's iconic chevrons placed on the shoulders to complement the classic design.
Completing the traditional appearance, the new Hummel Real Balompédica Linense 26-27 home strip maintains the standard aesthetic long associated with the team.
Sturm Graz 26-27 Home, Away & Third Kits Released
The new Sturm Graz home, away, and third kits for the 26-27 season were officially unveiled today. Produced by Nike, the new kits will be worn by the Austrian Bundesliga club during their upcoming domestic and European campaigns.
The Nike SK Sturm Graz 26-27 home jersey has a no-nonsense design in black, anthracite and white. It boasts a dual tone quarter design with a tonal Nike logo.
The collection is rounded off by the Nike Sturm Graz 26-27 away and third shirts, which provide distinct alternative looks for the team's travels. Notably, the third option is once again designated as the 'Steiermark' kit, paying tribute to the club's home region of Styria. The away is white with black pinstripes.
Erzgebirge Aue 26-27 Home, Away & Third Kits Released
German club FC Erzgebirge Aue has officially unveiled its new Nike home kit for the 26-27 season. Launched under the motto 'noble and tradition-conscious', the new shirt will be worn during the team's upcoming campaign in the Regionalliga Nordost.
Produced by Nike, the Erzgebirge Aue 26-27 home kit features a the usual purple base color, complemented by subtle white stripes. In contrast to the home kit, the away and third kits have very basic looks.
England vs Norway 2026 World Cup Quarter-Final Kit Matchup Confirmed
The kit matchup for the 2026 World Cup quarter-final between England and Norway has been confirmed ahead of their clash in Miami on July 11. England will be wearing an all-white combination, while Norway will take to the pitch in a red, navy, and navy setup.
Norway’s choice of navy shorts and socks with their red home shirt provides a strong contrast against England's uniform. Still, it is an unexpected choice.
Norway utilized an all-red variant in their matches against Iraq and France, before wearing their traditional red, white, and blue combination in the round of 16 against Brazil.