No More In-House Kits - Saudi Arabia Giants Al-Hilal Sign With Puma + 23-24 Home Kit Revealed
Jun 23, 2023, by Chris
Kit news from the Saudi Pro League as Al-Hilal Saudi Football Club revealed their new 2023-24 home jersey, made by new supplier Puma.
Al-Hilal Announce 5-Year Puma Kit Deal - 2023 Until 2028
Puma and Al-Hilal, who are one of the biggest clubs in Saudi Arabia, if not the biggest, announced a five-year sponsorship deal on 1 June 2023. Al-Hilal made their the Al-Hilal 23-24 home strip in-house previously, with the club's brand called Mouj.
Interestingly, the press release says, "PUMA will design unique bespoke team wear and training equipment using its signature ULTRAWEAVE technology for both the Al-Hilal men and women’s football teams starting the 2024-2025 season". However, the deal already commences with the 2023-2024 season - it means that the club will only receive an exclusive treatment by Puma from the 2024-2025 season.
Al-Hilal 23-24 Home Kit
This is the Al-Hilal 23-24 home shirt.
The new Al Hilal SFC 2023-24 football shirt has the club's classic blue, combined with white logos.
What let the Al Hilal SFC 2023-24 home shirt stand out is a lightning pattern from the top to the bottom of the shirt.
The new Al Hilal SFC 23-24 home shirt is not available to buy yet.
Check out classic Al Hilal SFC kits on Football Kit Archive
What do you think about Al Hilal SFC's new 23-24 home kit? Comment below.
Nike Phantom 6 Haaland Chapter 5 Boots Revealed - Reactive Nike Hydra Upper
Through its partner stores, Nike has officially revealed Erling Haaland's fifth signature edition, the Nike Phantom 6 Haaland Chapter 5 from his Force of Nature collection. Finished in a Baltic Blue colorway with cloud-inspired graphics across the rear, the low-cut boot introduces Nike's Hydra treatment, which uses reactive white ink that vanishes when wet to uncover additional details of the graphic beneath. Engineered for lethal finishing in the 26-27 season, the boot combines a Gripknit upper with a Cyclone 360 soleplate and is scheduled to launch on October 1, 2026. Huge thanks to Pro Direct and Unisportsore for images and the video.
Fortuna Sittard 26-27 Cup Kit Released - Sponsorless 1957 Tribute
Dutch Eredivisie side Fortuna Sittard and technical supplier Robey have officially revealed a special cup kit for the 26-27 campaign. Created in collaboration with design agency 51North, this release marks the very first dedicated cup kit in the club's history. It serves as a direct tribute to predecessor club Fortuna '54, who won the 1957 KNVB Beker with a memorable Bram Appel hat-trick against Feyenoord.
The Robey Fortuna Sittard 26-27 cup shirt faithfully revives the historic look with a white base highlighted by broad horizontal red and blue stripes across the chest, completing the Dutch tricolor. In true vintage fashion, the jersey comes with long sleeves as standard and features a retro polo collar. Club sponsors voluntarily stepped aside to allow a completely clean, sponsorless front, while the Robey branding and club badge are subtly embroidered in tonal white to maintain the authentic aesthetic.
Additional bespoke details round off the historic tribute. A heritage Fortuna '54 tag sits near the bottom hem, and an embroidered depiction of the KNVB Cup sits neatly below the back collar, added with official federation approval. The shirt is worn with matching white shorts and socks, completing a timeless look for Fortuna's cup run.
FIFA ASEAN Cup Features Same Left-Sleeve Kit Badge as in 2026 FIFA World Cup Final
The opening match between Laos and Brunei provided a full reveal of the sleeve patch pairing for the inaugural FIFA-organized Southeast Asian tournament.
Moving away from the previously expected navy blue, the official tournament patches feature a clean white base. Most notably, the "Football Unites the World" sleeve patch on the left arm is the exact same design that made a single, exclusive appearance at the recent World Cup Final between Spain and Argentina.
Big thanks to @What The Kit for spotting and making the collage.
