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Hashtag Beauty: Adidas Hashtag United 23-24 Away Kit Released, Launch Inspired by American Beauty Movie

  • Kit Release: Hashtag United released their 2023-2024 away kit, manufactured by Adidas, replacing Hummel.
  • Launch Inspiration: The kit launch campaign and tagline "Hashtag Beauty" were inspired by the 1999 movie American Beauty.
  • Design Details: The Adidas away jersey features a white base with red logos and a blue graphic design, based on standard Adidas teamwear.

We have kit news from the Non League Premier as the new Hashtag United 2023-2024 away kit was released yesterday. It's made by Adidas, replacing Hummel.

For the launch campaign, Hashtag United was inspired by the 1999 movie American Beauty. Both the "Hashtag Beauty" tagline and the launch image are taken directly from the 1999 movie.

Hashtag United 23-24 Away Kit

Check out Adidas' Hashtag United 2023-24 away jersey below.

The Adidas Hashtag United 2023-24 away football shirt has a fresh color scheme- It combines a white base with red rose-red logos and a blue graphic design.

As you might have noticed, the Adidas Hashtag United 2023-2024 away football shirt does not have a bespoke design but is based on standard Adidas teamwear.

The Adidas Hashtag United 23-24 away football shirt retails at a price of 50 GBP, available to pre-order via Pro:Direct Soccer, the club's partner.

Check out classic Hashtag United kits on Football Kit Archive

Made by Adidas. Do you like Hashtag United's away kit? Comment below.

Sneaker Legacy - Football Boots Archive

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FUS Rabat 26-27 Home & Away Kits Released

Moroccan Botola Pro side FUS Rabat has officially unveiled its new home and away kits for the 26-27 season, manufactured by Spanish brand Joma. The capital club steps into the new campaign with a coordinated and sharp visual identity across both strips.

The Joma FUS Rabat 26-27 home shirt is predominantly red, anchored by a prominent central white stripe that runs down the body, broken only for the main sponsor. The fabric features an understated tonal texture throughout, accompanied by a clean white crew neck collar. Inverting the look, the 26-27 away shirt relies on a clean white base centered around a bold red vertical stripe and matching red accents.

Both jerseys carry the traditional FUS Rabat crest on the left chest, with Novec Groupe CDG and Cosumar featured as shirt sponsors. The away kit also includes neat Arabic calligraphy spelling out "Rabat" on the upper back above the player names and numbers. Matching shorts and socks complete the Moroccan club's new 26-27 wardrobe.

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This boot follows Kerr's debut signature Mercurial from 2025, which took inspiration from the coastal beaches of her hometown Perth.

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The new Croatia 26-27 away strip is predominantly deep blue and features an intricate tonal graphic inspired by the country's centuries-old lacemaking heritage from regions such as Pag and Lepoglava. The textured pattern is complemented by vibrant coral red accents across the V-neck collar, sleeve cuffs, and shoulder stripes, while the chest features a clean white Trefoil logo opposite the federation crest.

Completed with matching deep blue shorts and socks, the kit looked sharp on the pitch and has earned praise from supporters for its blend of cultural motifs and modern detailing.

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