New Name & Logo Incoming? City Football Group Announces Agreement With Turkish Club Istanbul BB
- Agreement: City Football Group has announced a collaboration agreement with Turkish club Istanbul Başakşehir.
- Focus: The collaboration will focus on various football projects, including strategy, data analysis, transfers, and training.
- Potential Changes: It is unknown if Istanbul Başakşehir will get a new logo or name, but CFG is known for streamlining club branding.
City Football Group (CFG) today announced a new agreement with Turkish club Istanbul Başakşehir. Could this mean the introduction of a new logo?
City Football Group Announces Deal With Istanbul BB - Not Known If Club Will Get a New Logo
According to the press release, the collaboration will focus on various football projects, including long-term football strategy, data analysis, transfer, and training processes.
City Football Group likes roundel logos - Infographic via Planeta Fobal
It is not yet known if Istanbul BB will also change its logo, or even its name. CFG is famous for streamlining the logos of most, plus changing the names and colors for some of the clubs they purchase. City Football Group has already changed the logos for Mumbai City, Girona, Montevideo, Melbourne, Lommel SK, and Manchester City itself.
Turkish football kit enthusiast and designer @ozando imagined how a new roundel logo could look for Istanbul BB.
What do you think of the City Football Group taking over more and more teams (even though it's just a "football collaboration" with Istanbul BB yet)? Do you hope that Istanbul BB will keep its logo? Let us know in the comments below.
A Look Back at World Cup Shirt Number Typography
Football kit design account @PaladarNegroWeb has shared an interesting retrospective on the typography used for shirt numbers in recent World Cups. The visual language of football kits is often defined by these details, with fonts becoming instantly recognizable symbols of specific tournaments and eras.
The collage highlights various iconic typefaces worn by national teams on the biggest stage. spanning from the 2006 World Cup to the FIFA World Cup.
This overview is part of an ongoing series by the account exploring the visual elements of football. It serves as a great reminder of how deeply typography impacts the overall aesthetic and legacy of a football shirt.
Morecambe 26-27 Home & Away Kits Released
Morecambe FC have officially launched their new 26-27 home and away kits, produced by Surridge Sports. The club received massive backlash for posting AI images for the launch, and later posted a clearer CAD of the home shirt.
The home shirt features the club's traditional red color palette with black detailing, while the away kit introduces a bold combination of purple and yellow. Both designs incorporate modern elements to provide a fresh look for the upcoming National League North campaign.
The new Surridge Sports Morecambe 2026-27 jerseys are currently available for pre-order through the club's official online store.
Puma Kits Keep Ripping at the 2026 World Cup
Puma is facing significant criticism at the 2026 World Cup as multiple national team jerseys have easily ripped during matches.
Incidents involving players from Czechia, Morocco, Egypt, and Paraguay have highlighted an ongoing durability issue with the brand's latest kits - every torn shirt in the tournament so far belongs to a Puma-sponsored team.
The Puma 2026 World Cup kits incorporate the latest version of PUMA's ULTRAWEAVE “Thermoadapt” technology, which obviously is not tear-resistant enough.
The recurring wardrobe malfunctions have resulted in terrible PR for the German sportswear manufacturer and even prompted the viral resurgence of Xherdan Shaqiri's infamous quote from Euro 2016, where he joked that he hopes Puma does not produce condoms.
