Lotus Ends Norwich City Kit Sponsor Deal
- End of Partnership: Lotus's sponsorship of Norwich City will conclude at the end of the 2023-24 season after a three-year partnership.
- New Sponsor Search: Norwich City will announce a new main sponsor for the 2024-25 season in the coming weeks.
- Gratitude to Lotus: Norwich City expressed thanks to Lotus for their support and acknowledged their shared Norfolk heritage.
Norwich City has announced that the club's main partnership with Lotus will come to an end this summer. Lotus had been Norwich's main sponsor for three seasons - 2021-22, 2022-23 & 2023-24.
Lotus Norwich City Partnership to Conclude After 3 Seasons
Starting from the 2024-25 season, the club will begin working with a new main partner as the existing agreement with Lotus concludes.
Sam Jeffery, Norwich City's commercial director, said: "We've been very proud to have Lotus featured on our shirts for the past three seasons, not only because it's such an iconic brand, but also because of the shared Norfolk heritage. On behalf of the club, I’d like to thank Lotus for their support during this partnership and look forward to welcoming them to Carrow Road for the upcoming season."
The club will make an announcement about a new main partner and front-of-shirt sponsor in the coming weeks. The new Norwich City sponsor is not known yet.
Do you think Norwich will find an equally good main sponsor for the 2024-2025 season? et us know in the comments below.
New Image of Al Hilal 26-27 Home Kit Leaked
A new image of the Al Hilal 2026-27 home kit has been leaked online, providing another look at the upcoming Puma design. Originally shared by @hilalstuff and @a_z055, the picture confirms the traditional blue base combined with a subtle all-over graphic pattern.
The Puma Al Hilal 2026-27 home shirt is expected to be officially launched in the coming weeks.
Atlético Goianiense 2026 Romaria do Divino Pai Eterno Kit Released
Atlético Goianiense has launched a special commemorative jersey honoring the Romaria do Divino Pai Eterno, a major Brazilian religious pilgrimage to the Basilica in Trindade, Goiás.
Officially authorized by the Basílica do Divino Pai Eterno, the shirt features design elements that represent the pilgrimage and the faith of the club's supporters while retaining the traditional Atlético identity. A portion of the proceeds from the shirt sales will be donated to the Basilica to support its mission and works, and each purchase uniquely includes a bottle of blessed holy water.
Unique 2026 World Cup Pennants
The football culture platform @vsrsus has shared a collection of pennants featuring unique and highly artistic designs from several national teams participating in the 2026 World Cup.
The designs feature intricate graphics, bespoke typography, and vibrant color palettes tailored to different nations competing in the tournament. Each pennant is reimagined not just as a ceremonial token, but as a standalone piece of football art that captures the distinct identity and heritage of the respective countries.
The peasants celebrate the intersection of graphic design and the global game during the 2026 World Cup.
Nike Air Max Joga Bonito 'R9' Sneakers Revealed
Nike is set to release a special homage to Brazilian legend Ronaldo with the upcoming launch of the Nike Air Max Joga Bonito 'R9' sneakers. Bringing together elements from two iconic silhouettes, the new lifestyle shoe offers a unique fusion of football heritage and streetwear style.
The Nike Air Max Joga Bonito 'R9' features the classic upper of the legendary Mercurial R9 football boot, seamlessly paired with the recognizable Big Bubble soles of the Air Max 95.
The Nike Air Max Joga Bonito 'R9' sneakers, officially listed under style code IX8646-001, are scheduled to be released on July 2, 2026. They will be available for a retail price of $180.
Puma EFL 26-27 Ball Released
The new Puma EFL 2026-27 match ball has been officially revealed, introducing the Puma Stellar Nitro model for the upcoming season. It will be used across the English Football League, encompassing the Championship, League One, and League Two.
The Puma EFL 2026-27 Stellar match ball features an updated panel shape, moving away from the previous Orbita edition.
Cambridge United 26-27 Away Kit Released
The new Cambridge United 2026-27 away kit has been revealed. Made by Umbro, the Cambridge United 2026-27 away jersey introduces a fresh sky-blue look for the League One side, offering a clean aesthetic for their travels next season.
The launch of the new away strip follows the release of the club's 'United in Endeavour' home kit earlier in the month, completing a contrasting set for the upcoming campaign.
Baník Ostrava 26-27 Home Kit Released
The Baník Ostrava 2026-27 home kit has been officially released today. Made by Macron, the new Baník Ostrava home shirt features a clean, predominantly white design that uniquely incorporates special Braille text elements into the fabric.
In a meaningful initiative by the Czech First League club, a portion of the proceeds from the sales of the new home jersey will be donated to support children with visual impairments.


