PSG to Extend Nike Kit Deal Until 2039, Marking 50 Years
- Contract Extension: PSG is reportedly finalizing an extension to their partnership with Nike until 2039, marking 50 years of collaboration.
- Financial Terms: The new extension is expected to maintain similar financial terms to the current agreement, with PSG receiving €80 million annually, resulting in a total contract value exceeding €1 billion.
- Nike's Strategy: The deal, along with recent extensions with Atlético and Barcelona, indicates Nike's commitment to maintaining its presence in European football's elite tier.
Update: Sponsorship expert @Lu_Class_ has just shared new information that Nike is preparing to propose an extension of its contract with PSG, which is currently worth €80 million per year. The existing agreement runs until 2032, and the new contract is expected to extend the partnership until 2039.
Paris Saint-Germain is reportedly finalizing an extension to their long-standing partnership with Nike, which will see the collaboration continue until 2039. This landmark extension will commemorate the 50th anniversary of the relationship between the French champions and the American sportswear giant.
PSG Set to Extend Nike Partnership in Historic €1 Billion Deal
According to reports shared by sponsorship expert Łukasz Bączek, PSG currently receives €80 million annually from Nike under their existing agreement, which was signed in 2019. The new extension is expected to maintain similar financial terms, resulting in a total contract value exceeding €1 billion over its duration.
After Nike did not extend some of their biggest deals in recent years, this deal, plus the recently extended Atlético and Barcelona deals, showcase that Nike does not want further to reduce its presence in European football's elite tier.
Do you like that Nike and Paris Saint-Germain extend their partnership? Let us know in the comments below.
Vintage Football Shirts
from Cult Kits
2007/08 Benfica Adu #30 L/S Home Shirt (M) Adidas
2017/18 Manchester United *BNWT* Adidas Tango Training Jacket (XS)
2004/05 Puma *BNWT* Template Shirt (S)
1998 R9 Boot – Tote Bag
2021/22 Pachuca Special Shirt (M) Charly
2010/11 Rangers Naismith #14 *Match Worn Vs Manchester United* C/L Home Shirt (L) Umbro
2007/08 Valenciennes L/S Diadora Training Shirt (M)
Diego Maradona 'Madadona' Tee
1995/96 AC Milan Training Jacket (M) Lotto
1995/97 Adidas GK 'Terminator' Template Shirt (S)
UEFA Unveil Official 2026 Champions League Final Jersey for Budapest
UEFA have officially unveiled the commemorative jersey for the 2026 Champions League final, set to take place at the Puskás Aréna on May 30, 2026. The limited-edition shirt celebrates the culture and architecture of Budapest, combining local inspiration with signature Champions League branding.
The jersey features a modern graphic design with abstract paint-splatter effects and architectural references inspired by the Hungarian capital. On the front, the shirt includes a stylized illustration of the Puskás Arena alongside the iconic Champions League starball logo, while the official Budapest 2026 final emblem appears centrally on the design. The back carries the number “26”, completing the event-specific identity.
UEFA will make the shirt available through the official Champions League store and selected retailers in Budapest ahead of the final. The jersey will also appear in EA Sports FC 26 Ultimate Team during a special in-game campaign running from May 23 to 30.
What do you think of UEFA’s official Budapest 2026 final jersey? Let us know in the comments below.
Jeonbuk Hyundai 2026 ‘Black Label’ Special Kit Released
Jeonbuk Hyundai Motors have revealed a new “Black Label” special kit, described by the club as an “unexpected charm” inspired by darkness, gold accents and a more intense visual identity.
The special edition was created together with artists Lee Yongwoo and Pipimik. According to the club, the design combines a quieter and more refined mood with stronger visual impact.
There is also a yellow kit - this serves as the keeper.
The “Black Label” jersey will first go on sale at the official club store from May 15 to 17 before an online release from May 19 to 21. Players are set to debut the shirt on May 17 against Gimcheon Sangmu FC.
FC Sion x Lydie&Sasha 26-26 Special Kit Released
FC Sion have unveiled a special-edition kit for the final home game of the 2025-26 season against FC Lugano. The unique shirt was created in collaboration with Valais-based graphic designers Lydie Sarrasin and Sasha Piaia, continuing the club’s recent tradition of working with local artists on special kits.
The design boasts a very more modern look. According to FC Sion, the shirt is intended as a bridge between generations, mixing classic football aesthetics with forward-looking visual elements. The kit will be worn in the final home match at the Stade de Tourbillon.
The limited-edition shirt will be sold exclusively on matchday in the stadium fanshop
FC Luzern 125th Anniversary 26-27 Home Kit Released
FC Luzern have unveiled their new 2026-27 home kit, debuting it in the final home game against FC Zürich. Made by Erreà, the new shirt replaces the traditional white details with gold elements, giving the kit a darker and more elegant appearance for the club’s 125th anniversary season.
The new FC Luzern home shirt features a deep navy base combined with gold logos, names and numbers, while subtle ornamental graphics inspired by the Rathaussteg bridge connect the design to the city of Lucerne. A special anniversary crest can also be added to the sleeve.
The red sponsor logo breaks up the design - the Luzern Women team kit comes with a much nicer gold sponsor.
The move away from white is a temporary one, with the club stressing that blue and white remain the official colours of FC Luzern.
What do you think of the new FC Luzern 2026-27 home kit? Let us know in the comments below.
