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Dortmund to Return to Old Logo?

  • Logo Proposal: A Borussia Dortmund member has proposed replacing the current logo with a modernised version of the crest used between 1974-1976 and 1978-1993.
  • Implementation: If approved at the annual general meeting, the updated crest would be registered, added to official channels, and take effect upon publication in club news, mirroring the retro-inspired badge on the 2025-26 cup kit.
  • Renken's Rationale: The proposer states that adopting the classic crest would send a message about the club's great history and pride, similar to other traditional clubs that have returned to historic crests.

Borussia Dortmund’s upcoming annual general meeting this Sunday could feature an unexpected debate. A club member has officially submitted a proposal to replace the current BVB crest with a modernised version of the design used between 1974–1976 and 1978–1993. The suggested logo features the thicker double-ring outline and slimmer lettering that many supporters still connect with earlier eras of the club’s history.

BVB Member Proposes Return to Classic 1974 Crest

If approved, the updated crest would be registered with the authorities, added to all official club channels and take effect once published in the club’s news. The proposal mirrors the style already seen on Dortmund’s 2025-26 cup kit, where a retro-inspired badge is in use this season.

The proposed new BVB logo is based on the original crest from 1972, but with the deeper yellow and text of the current crest.

"We are sending a clear message to the outside world: we have a great history and are proud of what we have achieved," Renken writes in his proposal. He refers to other traditional clubs such as Ajax, AS Roma and VfB Stuttgart, which have also returned to their historic crests.

Now it’s up to the voting members on 23 November to decide whether the classic look should make a full comeback.

4.) MOTION TO CHANGE THE CLUB CREST OF BALLSPIELVEREIN BORUSSIA 09 E.V. DORTMUND TO THE 1974 CREST

1. Motion submitted by member Sam-Joel Renken:

Discussion and resolution regarding the change of the club crest of Ballspielverein Borussia 09 e.V. Dortmund to the 1974 crest.

Proposed resolution:

1. The General Assembly resolves to change the crest of Ballspielverein Borussia 09 e.V. Dortmund in such a way that the club crest used from 1974 to 1976 and from 1978 to 1993, in a modernised form, will be used as the official club crest in the future.

2. The Board is instructed to update the crest in all official documents, on the club’s homepage, at the Dortmund District Court, and with the German Football Association (DFB).

3. The new club crest comes into effect upon publication in the official club news.

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