All-New Juventus 2017 Logo Revealed

Update: Juventus has shared more applications of the new Juventus crest, including a close-up of the Juventus 2017-18 home jersey, an Adidas ball and a neat wall display made up of boots by the three-stripe brand.

Out of nowhere, Italian giant Juventus this evening launched the new Juventus 2017 logo. A very abstract design overall, the new Juventus logo caused a lot of a stir online - it will be used on the Juventus 17-18 kits.

Juventus 2017 Logo

This is the new Juventus logo to be used from the start of the 2017-18 season.

Simplifying things, the new Juventus logo is kept only black and white. The letter 'J' is worked into the new Juventus 2017 logo on the left side.

Compare the old and the new Juventus 2017-2018 logo above.

Il Presidente Andrea Agnelli introduce un video #2beJuventus pic.twitter.com/DpC4peTigy

— JuventusFC (@juventusfc) January 16, 2017

What do you think of the new Juventus logo, to be used in 2017-18? Drop us a line below.