Throwback: Here's Who Produced the Most Kits at the France '98 World Cup + All 32 Home Kits
Nowadays, by far most kits and boots on display at the World Cup are produced by Nike and Adidas - but how did it look 20 years ago, at the legendary 1998 World Cup which took place in France?
The guys over at mantosdofutebol have created a handy graphic which shows us just that. Upon first glimpse, we can see that there was indeed a lot more diversity in terms of kit brands, with Adidas and Nike only having six teams each. It's almost double that at the 2018 World Cup, with Adidas supplying 12 and Nike 10 teams.
* Italy wore Nike kits, although the brand logo did not feature on them
All of this happened thanks to the smaller brands losing a fair share of teams or being outright bought up by the big two as it was the case with Umbro (Nike, although the brand is independent once again) and Reebok, who each had three teams in France 1998.
1998 World Cup Kits
Would you like to see more diversity in terms of brands or do you prefer the supposedly higher quality of materials used by the big brands? Comment below.
Vintage Football Shirts
from Cult Kits
2015/16 AC Milan Anthem Jacket (M) Adidas
2017/18 Monterrey Training Jacket (M) Puma
2008/09 DC United Track Jacket (XXL) Adidas
1999/00 Atletico Madrid Hasselbaink #17 Home Shirt (XL) Reebok
1995/96 Tanjong Pajar Boys Club #3 Tartan Shirt (L) Umbro
1994 Toyota Cup Adidas Staff Jacket (L)
1998/00 Barcelona Rivaldo #11 Home Shirt (M) Nike
2008/09 DC United Home Shirt (S) Adidas
2018/19 Russia *BNWT* Home Shirt (S) Adidas
1994 USA X Sweden *BNWT* World Cup Cap Twins
Juventus 26-27 Home Kit Debuted
Yesterday, Juventus debuted its new 2026-27 home kit. It looked absolutely beautiful on the pitch with its traditional striped design.
However, it turned into a disappointing debut as they lost 0-2 to Fiorentina, putting their chances of qualifying for the 2026-27 UEFA Champions League at serious risk.
Penalty Shonan Bellmare 15th Season Commemorative Kit
Japanese J-League side Shonan Bellmare has officially unveiled a special 15th Season Commemorative kit produced by Penalty. This vibrant new release marks a significant milestone in the partnership between the club and the Brazilian sportswear brand, celebrating a decade and a half of continuous collaboration.
Most notably, the club has confirmed that this commemorative shirt will serve as the final kit produced by Penalty for Shonan Bellmare, bringing an end to one of the most recognizable and long-running technical sponsorships in modern Japanese domestic football.
The Shonan Bellmare 15th Season Commemorative shirt features a mashup design, merging the look of the past 15 kits in one shirt. The result is a highly complex and striking graphic design set against the team's traditional bright lime green base.
What are your thoughts on this final Shonan Bellmare commemorative kit from Penalty? Let us know in the comments below.
Konyaspor 26-27 Special Kit - Vote Winner Announced
Update - Sunday, May 17, 2026: The checkered design has won Konyaspor's 26-27 special kit vote, it was announced by the club.
Turkish Super Lig side Konyaspor has officially handed the design reins to its supporters by launching a fan vote to select the club's 2026-27 alternative kit, with three bespoke Hummel designs currently up for debate.
The "Anatolian Eagles" are offering a diverse menu of choices: a vibrant green-and-white checkered pattern that evokes a classic retro feel, a clean half-and-half vertical split with intricate chevron detailing on the sleeves, and a minimalist white base featuring a sharp green horizontal band across the chest.
In a nod to the club's heritage, the poll is scheduled to close this Friday, May 15 at exactly 19:22 - a tribute to the club’s founding year.
Vote here now: https://www.konyaspor.org.tr/forma-oylama
