All-New Serie A Logo Revealed
Italian Serie A today revealed an all-new logo, which will be used in 2018-2019 season and beyond. Thanks to the renewal of the partnership with TIM, the longest sponsorship of a sports league, it will once again be Serie A TIM.
All-New Italian Serie A Logo
This is the new logo of Italian Serie A.
The new Serie A TIM puts the centrality to the 'A', "a universally distinctive element of the League and our most important competition." According to the press release, "it encloses the colors of the Italian flag in the simplicity and symmetry of the forms, the prestige of gold and the authority of the "A", reaffirming the solid and renewed relationship with TIM."
Old logo of the Serie A
The restyling of the Serie A logo is part of a complex project of restyling the Lega Serie A brands and its competitions - The brands of the other competitions (Coppa Italia, Supercoppa and Primavera competitions, the latter again combined with TIM) have been also updated with a similar concept as the Serie A logo.
What do you think of the new Italian Serie A logo? Let us know in the comments below.
Vintage Football Shirts
from Cult Kits
1994 Toyota Cup Adidas Staff Jacket (L)
2009/10 Juventus Buffon #1 *BNWT with Defects* GK Shirt (XL) Nike
2015/16 Tigres Third Shirt (XL) Adidas
2024/25 Mexico *Player Issue* Away Shirt (M) Adidas
2000'S Nike Tiempo Football Boots (5)
2005/06 Werder Bremen Home Shirt (M) Kappa
1990/92 England Third Shirt (L) Umbro
2010/11 Chivas USA *Player Issue* Away Shirt (M) Adidas
2014 Germany Away Shirt (S) Adidas
2000/02 Spain Track Jacket (L) Adidas
Adidas Germany 'Alternate History' 1992 Collection Leaked
Update - Friday, May 22, 2026: Thanks to our follower @Julifu90, we have an image of the t-shirt of the Adidas Germany EQT 1992 retro collection. It is set to be released in the coming days.
We have the first image of a unique new Adidas Germany retro jacket, showcasing an intriguing new approach from the sportswear brand.
While the design instantly evokes strong nostalgia for the 1990s, this upcoming release is actually an "alternate history" creation. Despite its highly authentic vintage appearance and period-accurate details, this specific track jacket never actually existed in the official Adidas catalogues during the 1990s, making it a brand new addition to their retro-focused lifestyle collection.
To achieve this convincing old-school aesthetic, Adidas has utilized their classic 1992 template as the structural foundation for the design. The garment features a vibrant green base that heavily nods to Germany's traditional away kits of the era. The colors of the German national flag are cleverly completed on the sleeves through large geometric blocks that also recreate the 3 stripes.
The same jacket will also be released for Spain and other Adidas national teams.
River Plate 26-27 Home & 125th Anniversary Kits Leaked + Training
We can give you a first look at the River 26-27 training look, plus new images of the home and 125 years kit.
