Revolution For Small Teams? French Club Vannes OC Launches 'Embedded' Kit Sponsors

Jun 11, 2020

by Chris

French fourth-division club Vannes Olympique Club has announced an innovative new kit sponsorship model that could become an example for other semi-professional and amateur clubs.

Vannes Olympique Club Announce Innovative Kit Sponsorship Mode

For the 2020-2021 season, Vannes Olympique Club offers sponsors the chance to have their name printed onto the fabric of the jersey instead of classic printed logos.

The integrated sponsors will feature on the kit together with the two other official partners, Breizh Cola and Leclerc, who have their logos traditionally printed on the kits.

"The Vannes Olympique Club is writing a new page in its history: a new logo, a new staff and an ambitious recruitment are the first stones of this project that we wish to build with a maximum of our partners. The first jersey of this new wave should allow each of you to be part of this tunic that our players will have to defend body and soul. "In addition to appearing on the jersey, this package, sold for €1500 excluding VAT, will offer companies many other benifits.

Vannes OC Sponsorship Model - Other Benifits For Sponsors

- A draw at each home match to benefit from advantages (VIP place, advertising messages, etc...)

- Three draws in the season to gain visibility on the VOC's back shorts for 5 home games.

- 20 home match tickets for employees or partners

- Participation in at least 4 partner events

Price: 1500 Euro

The special sponsor opportunity costs 1500 Euro. Sponsors (or fans) can apply to have their name on the jersey until 20 June. The places on the Vannes OC 2020-21 kit are, of course, limited.