Sassuolo Announce Puma Kit Deal - Centenary Kit Coming Soon
Aug 21, 2020, by Pat
Sassuolo this morning announced a kit deal with Puma to replace Kappa.
The deal will see Puma produce Sassuolo's kits starting with the upcoming Centenary shirt. It was only revealed that Puma x Sassuolo is a "long-term partnership".
Puma x Sassuolo
The announcement graphic features a distinct graphic design - could this be a hint at the look for the shirt? What's certain is that it will feature the specially designed Centenary crest, which was unveiled recently.
“I am extremely happy about this new partnership with a club like Sassuolo“, said Javier Ortega, General Manager for Southern Europe at PUMA. “The club has a young squad with renowned players and many promising talents, they play modern football and have a strong identity. They are among the funniest Italian teams to follow and side for as well as having one of the most interesting and sustainable club projects in Serie A. We are really looking forward to working with them.”
“We are excited and look forward to working with PUMA, one of the world’s leading sports brands. It is with great pride that our club partners with PUMA, with the clear objective of making more visible – even at an international level – a Club that, thanks to a strong ownership belonging to MAPEI group and a constantly growing project, is a reality that is getting stronger and stronger in the football scene“, said Giovanni Carnevali, CEO of US Sassuolo Calcio.
The Puma Sassuolo 20-21 Centenary shirt will be released shortly.
Are you happy to see Sassuolo team up with Puma? Comment below.
Premium Material Returns to the World Cup Champions Badge
Alongside the second star above the crest, Spain officially unveiled a new 3D embossed World Champions badge during their recent 3-2 victory over England in the UEFA Nations League. This badge previously appeared on Spain's jersey after their 2026 FIFA World Cup triumph.
Compared to the heat-applied plastic version seen on Argentina's kits, the new badge from Cromotransfer offers a significantly more premium look, featuring an embossed surface and a multi-layered structure. Before that, Adidas has increasingly shifted to pre-applying tournament and champions badges directly in its manufacturing facilities.
However, this upgrade will be exclusive to the authentic player-version jerseys. The fan-version replica shirts will continue to feature the standard heat-transferred plastic badge.
Big thanks to @whatthekit_x for the collage.
Newcastle United 27-28 Home Kit - Early Prediction
Kit insider grhaer9 has shared an early prediction for Newcastle United new 2027-28 home kit, based on leaked information. This is part of a series of his farewell kit designs before stepping away from the concept and leak scene. However, it is important to note that this design is still highly speculative.
The new Newcastle United 2027-28 home kit is expected to feature the new Newcastle United crest, whereas grhaer9’s concept still uses the old crest.
