Honey Becomes New LA Galaxy Sleeve Sponsor
Feb 22, 2021, by Simon
MLS club Los Angeles Galaxy has announced that Honey, a handy browser extension for discount codes on eCommerce websites, becomes the club's new sleeve sponsor with immediate effect. This means that we will already see the Honey logo on the club's new 2021 secondary jersey.
LA Galaxy Signs Multi-Year Sleeve Sponsor Contract
No financial details of the agreement were announced, the only aspect of the deal that is known is a contract length of several years. It is obvious that it is a multi-million dollar deal.
The deal with LA Galaxy gives Honey the opportunity to display their logo on the left sleeve during MLS matches. Additionally, LA Galaxy supporters will be able to profit through the means of discounts.
For example, the first 100 people to buy the club's new authentic secondary jersey on this Wednesday will receive a 15% discount by entering the code 'LAGHONEY15' during checkout. You will have to use the club's teamlastore.
𝓦𝓮𝓵𝓬𝓸𝓶𝓮 𝓽𝓸 𝓽𝓱𝓮 𝓽𝓮𝓪𝓶, @Honey 💙🤍💛 pic.twitter.com/KQ64p7ZJe0
— LA Galaxy (@LAGalaxy) February 22, 2021
“We are thrilled that Honey will be represented on the LA Galaxy jersey as our official sleeve partner,” said LA Galaxy President Chris Klein. “We represent our Los Angeles community and are proud that an LA-based company committed to bettering the consumer experience will now be a part of the storied jersey worn by our players and fans.”
“As an LA-based company, we have always valued and built relationships within our local community and supported the organizations that help make our city great,” said Honey co-founder George Ruan.
What do you think of this partnership? Do you like Honey's logo? Drop us a line below.
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Colombian club Deportivo Cali and their technical sponsor Hillside have launched a special-edition capsule celebrating the club's historic first league championship won in 1965. The release consists of two retro-inspired jerseys — one in green and another in white — that pay tribute to the monumental title won over six decades ago.
Both shirts embrace a classic mid-60s aesthetic, anchored by an open polo-style collar. The green shirt features a contrasting white collar and cuffs, complemented by a tonal sublimated pattern of stripes, pennants, and historic club insignia across the fabric. In turn, the white version offers a clean, elegant look highlighted by rich emerald green trim. On the collar ribbing, knit detailing spells out "19 CAMPEÓN 65" in tribute to the landmark campaign.
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