Bwin To Become Naming Sponsor For Portuguese Football League Next Season
Bwin To Become Naming Sponsor For Portuguese Football League Next Season
Austrian betting company, who sponsored the league from 2006–2008, finalised their naming sponsor agreement with Liga Portugal.
Liga NOS To Become Liga Portugal Bwin
As we reported back in 2020, NOS would not extend its' contract with Liga Portugal. Now, Bwin has replaced the telecom company after penning the agreement with the Portuguese football governing body.
According to A Bola, the contract is worth 7 million euros per year and will run for five seasons.
This figure is higher than the 5.5 millions/year offered by Betano another betting firm that competed for the naming sponsor, and the 4.8 millions/year of the previous contract with telecom company NOS.
Marcus Silva, Bwin's representative, said : "We will send a positive message to the Portuguese market: that we have arrived to stay and that we defend the principles within the industry as honest, responsible and with maximum customer attention."
Meanwhile, Pedro Proença, President of Liga Portugal, commented: "Bwin is a brand with international credibility [...] I am sure that this relationship will begin push the future of Liga Portugal Bwin to a level never reached before."
However, bookmaker Betano is now claiming that it already had an agreement with Liga Portugal before Bwin and that the Portuguese football governing body suddenly dropped Betano in favour of the Austrian betting firm.
This prompted Betano to push for legal action against Liga Portugal and even send a letter to 18 teams playing in the Liga Portugal, criticising the governing body.
The case is still going, but for now, the name of the Portuguese 2021-22 season will again feature Bwin.
What do you think of Bwin obtaining the naming sponsor for Liga Portugal again? Tell us in the comment section.
Perfectly Curacao Player Boot-Kit Combo at 2026 World Cup
In the recent 2026 World Cup match, Curaçao national team player Jearl Margaritha wore the F50 "Ice Cold Precision" boots, but in a custom version with a slightly darker colorway to perfectly match the blue shade of Curaçao's 2026 home kit. Big thanks to @abcdefutbol.
The custom F50 was designed by @studio_nusa and draws inspiration from the waves surrounding the Caribbean island. The boots also feature the phrase "The Blue Wave" on the outer side.
https://www.footyheadlines.com/0747976324/messi-s-boots-match-his-kit-perfectly.html
Luis Suarez Spotted in Uruguay 2026 Away Kit During Uruguay vs Cabo Verde Draw
Former Uruguay international Luis Suarez was spotted in the stands during Uruguay's 2026 World Cup match against Cabo Verde. Suarez, watching his nation from the sidelines, appeared visibly stressed as the game unfolded, ultimately ending in a surprising draw.
Suarez appeared wearing the Uruguay 2026 away jersey, seemingly to encourage his younger teammates from the stands. Surprisingly, he chose to wear the number 7 shirt instead of the iconic number 9 that he wore during his playing days with the national team. Images of him reacting to the tense moments of the match quickly circulated online, capturing his passionate support for the national team and drawing a wave of reactions across social media.
Persija Jakarta Announce Adidas Kit Deal
Indonesian club Persija Jakarta have officially announced a new kit partnership with Adidas. The announcement was made on June 22, 2026, coinciding with the 499th anniversary of the city of Jakarta. Adidas will replace Juara as the club's official apparel partner, taking over the production of all kits and training gear starting from the upcoming 2026-27 season.
Persija's move to a major global brand like Adidas is seen as a significant upgrade and a new chapter for the club. Further details regarding the official launch date of the 2026-27 kits are expected to be revealed in the coming weeks.
The Number on the Egypt Puma Kit Came Off
During Egypt's World Cup match against New Zealand, striker Mostafa Ziko was seen wearing a 'damaged' jersey after one of the digits on the front came off. Although he was wearing the number 11 shirt, one of the "1"s fell off, making it look like he was wearing number 1 instead.
The number appears to have been poorly heat-applied to the jersey and gradually peeled off due to sweat during the game. The incident occurred as Mostafa Ziko celebrated his goal, when one of the digits in his number 11 shirt detached, leaving only a single "1" visible on the front.
Morocco 2026 World Cup Kit Features Different Name Set to Commercial Version
Fans looking to purchase the exact Morocco 2026-27 home kit worn by the players at the World Cup will find a noticeable difference in the name and number sets. While official product pictures of the Puma kit display the chest numbers in gold, the actual shirts worn by the Moroccan national team feature a lighter, white-colored application. Big thanks to @rockonbaPES.
Alongside the retail discrepancies, there have been multiple reports of Puma kits easily ripping during tournament matches. These material failures have affected several of the brand's sponsored teams, including Morocco, Czechia, Egypt, and Paraguay.
https://www.footyheadlines.com/8529325653/puma-kits-keep-ripping-at-the-2026-world-cup.html
Special Paraguay 2026 World Cup Pennant
A look at the special exchange flag for the Paraguay national team at the 2026 World Cup has been shared online. These pennants are traditionally exchanged by team captains prior to kick-off during international matches.
The Paraguay 2026 World Cup exchange flag incorporates the traditional colors of the nation, tying into the visual identity established by Puma for the tournament. It prominently features the Paraguayan Football Association crest alongside the Puma logo.




