Raheem Sterling Joins New Balance - NB To Release Sterling Signature Boots
After months of speculations, Manchester City's Raheem Sterling has officially joined forces with New Balance, becoming a new global face of the brand.
Raheem Sterling had been sponsored by Nike for several years. In the past few months, Raheem Sterling has been wearing custom / white gold New Balance Furon 6+ boots, without a New Balance logo.
Sterling To Wear Bespoke New Balance Furon v6+ Boots
As part of the partnership, Sterling will wear bespoke New Balance Furon v6+ boots on matchdays. New Balance says that "fans can anticipate special and signature editions of football and lifestyle products as part of the collaboration", likely also including some signature soccer cleats.
Sterling New Balance Furon Signature Cleats - White / Gold
The first Sterling New Balance Furon v6+ football boots are white / gold, created by boot customizers @bcbootsuk. They have a golden bird graphic to the heel and a metallic golden soleplate, and now also come with an NB branding.
New Balance also announced that the new relationship will extend beyond the pitch though, with Raheem and New Balance set to collaborate across performance and lifestyle products.
Done just talking. @sterling7
— New Balance Football (@NBFootball) May 19, 2021
Raheem Sterling wears New Balance now.
#NBFootball #WeGotNow @newbalance pic.twitter.com/tANPPkid01
Raheem Sterling on signing with New Balance:
"Growing up all I dreamt of was playing football. From kicking a ball around in Brent with my mates to my first Champions League Final on May 29th and representing my country at this summer’s European Championships, in my hometown. There’s so much more I want to achieve, both on and off the pitch, and this partnership will provide me with the platform to do so."
Chris Davis, New Balance Chief Marketing Officer & Senior Vice President of Merchandising said:
"At New Balance, we believe that our ambassadors are truly a reflection of our values as a brand. Simply put, this relationship is much bigger than football. Raheem is undoubtedly recognized as one of world football’s most premier talents evidenced by his key role for both club and country. His ambition to give back to the community will also be a focal point of how we realize the unique nature of this collaboration."
Is Sterling more important for New Balance than Mane? Comment below.
Lyngby Boldklub 2026-27 Home Kit Revealed
The new Lyngby Boldklub home kit for the 2026-27 season has been revealed. Made by Select, the new shirt will be worn by the team during the upcoming Danish Superliga campaign.
The Select Lyngby Boldklub 2026-27 home shirt introduces a clean design tailored for the club. It features the club crest on the left chest alongside the Select logo, maintaining the traditional aesthetic expected by the fans.
Jordan Brand Makes Historic World Cup Debut With Brazil 2026 Away Kit
The Jordan Brand has officially made its FIFA World Cup debut, partnering with the Brazilian national team for their 2026 away kit. This landmark collaboration marks the first time the iconic Jumpman logo has appeared on a national football team's jersey on the global stage, replacing the traditional Nike Swoosh. The kit has already seen on-pitch action during Brazil's opening matches of the tournament, cementing a historic crossover between basketball streetwear and international football.
The Jordan Brazil 2026 World Cup away kit features a striking royal blue base with black detailing, drawing inspiration from the vivid colors of the Amazonian poison dart frog.
Adidas F50 Hyperfast 26-27 New Season Boots Leaked - 4 New Pictures
Footy Headlines can now leak 4 new pictures of the new Adidas F50 Hyperfast '26-27 New Season' boots. Big thanks to shoptcrampons.
Everton de Viña del Mar 2026 Third Kit Released
The new Everton de Viña del Mar third kit for the 2026 season has been revealed. Made by Skechers, the alternative strip completes the club's lineup for the current Chilean Primera División campaign.
The launch of the third kit follows the introduction of the club's 2026 home kit, which was announced in December 2025 alongside the official confirmation of the Skechers partnership. The new third shirt offers a fresh design for the team, contrasting with the traditional look of the primary uniform. The club has been highly active recently, celebrating its 117th anniversary in June 2026.
AGF Aarhus 2026-27 Pre-Match Kit Released
Following the launch of their new home shirt earlier this month, Danish Superliga side AGF Aarhus has revealed their 2026-27 pre-match kit. The new pre-match top is produced by the club's technical sponsor, Craft, and will be worn during the upcoming season.
The Craft AGF Aarhus 2026-27 pre-match shirt features a unique look designed specifically for the players' pre-game preparations.
Puma Kits Keep Ripping at the 2026 World Cup
Puma is facing significant criticism at the 2026 World Cup as multiple national team jerseys have easily ripped during matches.
Incidents involving players from Czechia, Morocco, Egypt, and Paraguay have highlighted an ongoing durability issue with the brand's latest kits - every torn shirt in the tournament so far belongs to a Puma-sponsored team.
The Puma 2026 World Cup kits incorporate the latest version of PUMA's ULTRAWEAVE “Thermoadapt” technology, which obviously is not tear-resistant enough.
The recurring wardrobe malfunctions have resulted in terrible PR for the German sportswear manufacturer and even prompted the viral resurgence of Xherdan Shaqiri's infamous quote from Euro 2016, where he joked that he hopes Puma does not produce condoms.
France x MLB Baseball Jersey Released
The French Football Federation has officially launched a new crossover collaboration jersey with Major League Baseball.
The France MLB jersey features a classic baseball button-down design in the team's signature blue color, complete with the FFF crest and MLB branding.
Available now through the official FFF boutique and MLB Shop Europe, the new collaboration jersey retails for 140 Euro. The release has drawn some criticism from fans regarding its high price point of 140 euros.
Deportivo Independiente Medellín Returns to Original Crest
Colombian club Deportivo Independiente Medellín has officially announced a return to their original crest, reconnecting with their 1913 roots.
Unveiled on June 19, 2026, the updated identity features the club's historic first shield, which prominently displays the city's name and honors their successes during the amateur era. The decision to revert to this traditional emblem is described by the club as a return to their origins, aiming to celebrate the beginning of their history and strengthen their brand identity.











