New Costa Rica Logo Unveiled
Nov 25, 2021, by Pat
The Costa Rican Football Federation (FEDEFUT) last night presented their brand-new logo, which will also be used by the Costa Rica national teams in the future.
Costa Rica Logo
Check out the previous and new Costa Rica logos below.
The new Costa Rica logo draws inspiration from the national flag and its three colors as well as the National Shield, from which it derives its shape.
“We want the new brand to represent Costa Rica, a brave country, full of volcanoes, strong colors and elegant shapes. A country of good football and with an institution of international reference”, said Carolina Ulloa, Director of Marketing and Communication at FEDEFUT.
Dozens of people were interviewed as part of the project, including the current squad, former players, journalists and officials of the Costa Rican Football Federation.
The new logo was designed by the PUPILA agency. “We searched the graphic history of the Federation, as well as the visual identity and Costa Rican national symbols. We visited museums and galleries, we studied books and websites and, under the idea of 'The history of the future', we summarized our intention to look for an emblem that represented Costa Rica, but translated into an image that looks to the future”, commented Matti Vandersee, Art Director.
The project includes its own typeface, much more modern, which provides a more solid appearance. And that is inspired by the flag and shield of Costa Rica, based on the colors of our flag, the tricolor, with an adjustment of the hue of blue, making it slightly darker to create an environment of greater contrast. The golden hue (used in the latest variants of the previous identity) is also integrated into this redesign, with the aim of highlighting the teams as the elite of national football.
Costa Rica currently sit in fifth place of the CONCACAF qualifiers, which would not entitle them to participate in the 2022 World Cup.
What do you think of the new Costa Rica logo? Comment below.
Aston Villa 26-27 Third Kit On Sale Early in Adidas Store
Aston Villa's 26-27 third kit has gone on sale early at an official Adidas store in Tenerife ahead of its official launch.
Photos shared by supporter @squirrelvilla confirmed that the complete strip was available to buy in Playa De Las Americas, giving fans an early look at the new shirt and matching shorts in hand.
The Adidas Aston Villa 26-27 third shirt features a light icy blue base covered in an elaborate, repeating swirl pattern across the front and sleeves. Claret detailing highlights the crew neck collar, sleeve cuffs, and signature Three Stripes, while both the centered Adidas logo and Aston Villa crest sit prominently on the chest. The version bought in store was sold without a main front sponsor.
FC Penafiel 26-27 Home Kit Released
Portuguese Liga 2 club FC Penafiel has officially launched its new home kit for the 26-27 season, produced by Nike. The release heralds a new kit deal for the club, leaning into a classic aesthetic that honors their traditional Rubro-Negro identity.
The Nike FC Penafiel 26-27 home jersey is predominantly red, styled with a contrasting black polo collar and open v-neck cut. Adding to the retro design, the club badge is set within a dark circular crest frame on the left chest, accompanied by a black Nike Swoosh and white Abanca sponsorship branding across the chest.
The FC Penafiel 26-27 home shirt is available now through the club's official webshop, priced at €59.99.
Nigeria Women Update Crest With 10 Stars
At the 2026 Women's Africa Cup of Nations (WAFCON), defending champions Nigeria featured a special detail on their shirts: 10 stars added above their crest. The "Super Falcons" had never worn stars on their kits in previous WAFCONs.
The 10 stars represent Nigeria's 10 continental titles, celebrating their history as the most dominant team in African women's football. Big thanks to our Vietnamese partner @jerseystory_vn for the collage image.
