Beautiful but Could It Have Been Better? 2023 FIFA Women's World Cup Kit Sleeve Badges Revealed
We probably get an early unexpected look at the 2023 FIFA Women's World Cup sleeve badge during the 2023 FIFA World Cup Play Off Tournament. Thanks to @AusKitNerd for making us aware.
The badges worn during the Play-Off Tournament are not the 100% final design - the lettering "Play Off Tournament" will not feature on the final sleeve badges, of course.
2023 FIFA Women's World Cup Sleeve Badge
The FIFA Women's World Cup Australia & New Zealand 2023 sleeve badge has a unique design, at least for the "light" version. It combines the official logo with a multicolor blue, orange, and yellow background. This design is a refreshing departure and adds a pop of color to the kit.
What is the big downside is the sleeve badge worn on darker kits. The darker kit badges feature a solid-colored white box, making the whole badge very unpleasant.
FIFA Women's World Cup Australia & New Zealand 2023 Logo
FIFA Women's World Cup 2023 Logo Launched
On the left sleeve is the well-known "Football United the World" sleeve badge that made its debut in the 2022 Men's World Cup.
2023 FIFA Women's World Cup Concept Logo
Indeed, it might have been better to have no square boxes for the logo at all. What would possibly make an even better version would be just the ball design, similar to the iconic UEFA Champions League star ball sleeve badge.
The 2023 FIFA Women's World Cup is set to be one of the biggest sporting events of the year, with teams from around the world vying for the coveted trophy. The tournament will take place across 12 stadiums in Australia and New Zealand, with the final to be held in Sydney on July 23, 2023.
Do you like the 2023 FIFA Women's World Cup sleeve badge? Would you like FIFA to ditch the white box or make the ball-only logo as we did for our concept? Comment below.
Como 1907 Announce Kit Design Contest
Italian club Como 1907 has launched a new design contest, inviting fans and designers to create a new look for the team. While the official announcement asked supporters to design a t-shirt for Como, it is likely that the club is referring to a football kit, given the context of the post and the reactions from the fanbase.
The club has kept the instructions incredibly open, stating there is no brief, no rules, and no excuses. To enter the competition, fans simply need to create their design, post it on Instagram, and tag the official Como 1907 account.
The announcement has already sparked significant interest online, with numerous supporters sharing their concepts and ideas. Whether the winning design will be produced as an official match kit, a pre-match shirt, or a special edition lifestyle item remains to be seen, but it offers a unique opportunity for fans to leave their mark on the club's visual identity.
FIFA Denies Guillermo Ochoa 2026 World Cup Legacy Patch Over Appearance Rules
Guillermo Ochoa has been denied the chance to wear FIFA's new legacy patch at the 2026 World Cup. Despite being selected for six World Cup tournaments spanning from 2006 to 2026, the Mexican goalkeeper does not meet the strict criteria set by FIFA. The governing body requires players to have made on-pitch appearances in at least five different World Cups to qualify for the special badge.
Ochoa did not play any minutes during the 2006 and 2010 tournaments, meaning he has only registered on-pitch appearances in three World Cups prior to the 2026 edition. Because of this, FIFA officially refused to award him the patch. Other veterans playing in the tournament, such as Lionel Messi, Cristiano Ronaldo, Luka Modric, Manuel Neuer, and Yuto Nagatomo, have received the legacy patch for meeting the five-tournament appearance threshold.
The Mexican Football Federation is reportedly planning to push for a reconsideration of the ruling. If Ochoa features in a match during the 2026 tournament, the federation intends to appeal FIFA's decision in hopes of securing the legacy patch for the veteran goalkeeper.
Yokohama FC 26-27 Home & Away Kits Released
Japanese J2 League club Yokohama FC have officially released their new Puma 2026-27 home, away, and goalkeeper kits. The new Yokohama FC 26-27 shirts feature an abstract graphic design that represents flow and movement across all the jerseys. The home jersey is predominantly blue, while the away kit is white. The goalkeeper kits complete the collection in red and yellow colorways. The Puma Yokohama FC 2026-27 kits are available to purchase via the club's online store.
Barry Town United 26-27 Kits Released
Welsh Cymru Premier side Barry Town United AFC have officially unveiled their new Macron kits for the 2026-27 season. Produced by the Italian sportswear brand, the newly released collection features bespoke designs tailored for the club's upcoming campaign. Fans looking to purchase the new shirts can currently find them available exclusively at the Macron Sports Hub Cardiff store.