Real Sociedad 23-24 Home Kit Released
We have kit news from the La Liga as the new Macron La Real 23-24 home jersey was released today.
Real Sociedad 23-24 Home Kit
This is the Real Sociedad 23-24 home jersey, made by Macron.
The Macron Real Sociedad 2023-2024 shirt introduces a fresh take on the club's traditional blue and white stripes.
The blue stripes are applied in a unique way and were created by sculptor Iñigo Manterola. The stripes are three-dimensional and come in different shades, resembling a sculpture.
The collar of the Macron La Real 2023-24 home jersey is polo-style with a crossed v-neck, and the sleeves feature two navy stripes. Inside the the Macron Real Sociedad 2023-24 home shirt, along with the Macron logo, the claim 'We are Real' is displayed. The back of the Macron Real Sociedad 2023-2024 home shirt features the Basque flag below the collar.
White shorts and socks round off the look of the new Real Sociedad 23-24 home strip by Macron.
The Macron Real Sociedad 23-24 home football shirt is available since June 2, retailing at €80.
Made by Macron. Are you a fan of Real Sociedad's home shirt? Comment below.
Galatasaray 26-27 Fourth Kit Leaked
Based on the leaked images, @Formaholic has recreated the new Galatasaray 26-27 fourth kit concept to show what it could look like on the pitch.
The Puma Galatasaray 26-27 fourth shirt features alternating red and orange vertical stripes across the front and sleeves, complemented by an elegant red polo collar. A white Puma cat logo sits on the right chest, while the club's iconic crest complete with its four stars rests on the left. The classic color setup and tailored collar create a refined look that bridges historical heritage with modern sportswear.
The new Galatasaray 26-27 fourth jersey is expected to be officially launched in February 2027. It will complement the club's home, away, and third kits for the season, offering a classic striped option during the second half of the campaign.
AS Roma 26-27 Away Kit Spotted On Sale Early
The unreleased Adidas AS Roma 26-27 away kit has been spotted available for purchase early inside a Sports Direct store. X user @nftotti shared a photo of the jersey on display well ahead of its scheduled official launch.
The kit features an 'Ecru' (off-white) base color, a red and yellow horizontal chest band, and an old Roma logo from 1945-1949, complemented by the Adidas Trefoil.
This early in-store sighting provides a complete look at the final retail version of the kit, featuring Adidas Climacool technology branding at the lower hem. AS Roma and Adidas are set to officially launch the 26-27 away kit on August 8.
Adidas Hide Clever River Plate Detail on Socks
Adidas have hidden a clever tribute to River Plate's iconic identity on the club's 2026-27 home socks. Rather than using a standard "RIVER" wordmark, the German brand has subtly reshaped one side of the "V" to recreate the club's famous red diagonal sash.
The detail references one of football's most recognizable shirt designs. According to club tradition, River Plate's iconic sash originated in 1905, when members of the club took a red ribbon from a carnival parade and placed it diagonally across a plain white shirt, creating a design that has remained synonymous with the Argentine giants ever since.
This detail does not appear on the black sock option.
Special thanks to @KamilBerberler for the information and to @jerseystory_vn for the graphic.
PSG Announce Multi-Year Google Partnership Featuring Gemini and Pixel
Paris Saint-Germain have officially announced a multi-year Premium Partnership with tech giant Google, running through 2029. Under the agreement, Google Gemini becomes the official AI assistant of the French club, while Google Pixel steps in as the official smartphone of Paris Saint-Germain.
The collaboration will see Google's hardware and software integrated across PSG's content production and digital operations. The club's internal media teams will use Google Pixel devices to capture behind-the-scenes content and matchday moments. Simultaneously, Google Gemini will be utilized to help develop new creative and interactive content for supporters.
As part of the deal starting ahead of the 26-27 season, a dedicated Google space will also be introduced at the Parc des Princes. The area will host guests, creators, and partners to experience the tech brand's latest artificial intelligence innovations first-hand.
Benevento 26-27 Away Kit Released
Italian club Benevento Calcio has officially released its new 26-27 away kit, produced by Nike for the upcoming Serie B campaign.
The shirt introduces a distinct white base decorated with a light gold cracked geometric graphic across the front panel, taking inspiration from the Japanese art of kintsugi to symbolize rebirth and resilience. Red accents provide a striking contrast against the clean base, featuring a red Nike Swoosh on the right chest alongside the red IVPC Energia Pulita sponsor logo across the front.
The full strip is completed with white shorts and socks, giving the team a sleek look on the road. The new away kit completes Benevento's 26-27 set alongside the traditional red and yellow striped home kit and the eye-catching turquoise third shirt.
All three kits are supplied by Nike through GG Teamwear as the club prepares for its campaign in Serie B.








