Serie A Kit Battle 2023-24: Adidas, Nike & Puma Only Make Kits For 5 Teams
In the upcoming 2023-24 Serie A season, big brands such as Adidas, Nike, and Puma will not dominate, at least if we only look at the number of teams. Footy Headlines take a look at the Serie A 2023-2024 kit battle, in cooperation with Football Kit Archive.
👕👕👕 Check out all 2023-2024 Serie A soccer jerseys on Football Kit Archive
Serie A 2023-2024 Home Kit Battle
In the 2023-2024 Serie A season, 12 different kit makers compete for the spotlight. Joma and Kappa lead the Serie A 23-24 kit battle, with each brand providing kits for three teams.
However, the biggest teams, except for Napoli, will still be supplied by the big brands, including Juventus, Roma (Adidas), AC Milan (Puma), and Inter Milan (Nike). Out of the 12 brands, six are Italian (if we count Lecce's in-house kits, it are 7).
Serie A 2023-2024 Home Kits
Thanks to the diversity in terms of kit makers, not a single Serie A team has a teamwear-based kit. Instead, every team is wearing a totally bespoke design.
2023-2024 Serie A Kits Battle - Summary
🎨 12 different kit makers will compete in the 2023-24 Serie A season
🎯 Adidas, Nike, and Puma only supply 25% of the teams
😮 Joma and Kappa lead with three teams each
🤑 The big brands supply the biggest teams except for Napoli
🥰 Every team have a bespoke kit
👕👕👕 See all 23-24 Serie A football shirts on Football Kit Archive
Who do you think has the most stylish kit in Serie A this season? Let us know in the comments below.
Norway Squad Wear Childhood Kits Ahead of 2026 World Cup
The Norway national team have celebrated their return to the FIFA World Cup for the first time since 1998 in a unique way. Ahead of the 2026 tournament, the squad posed for a special team photo with players wearing the retro shirts of their childhood clubs.
The images feature the squad sporting classic designs from their early playing days, offering a nostalgic look at the grassroots origins of the current national team. This initiative highlights the local Norwegian clubs that helped develop the players who ended the nation's 28-year wait for World Cup qualification.
In addition to the childhood kits, the team also took part in a separate photoshoot where they dressed in traditional Viking gear, captured by photographer David Yarrow. Both photoshoots have quickly gained attention online as the squad prepares for their 2026 World Cup campaign.
All 2026 World Cup Boots - Adidas, Nike, Puma, Mizuno, Skechers, Under Armour, New Balance,
With only two days left until the start of the 2026 World Cup, all major brands have unveiled special boot collections for their star players ahead of football's biggest tournament. Coincidentally, shades of pink are set to dominate the green pitches across North America this summer. Big thanks to bootsculture.
Many brands have chosen vibrant pink and red tones as the main colors for their latest football boot collections, including the "Big Three": Nike, Adidas, and Puma. Other brands such as Skechers and New Balance have also embraced the trend.
- Adidas: 'Road to Glory' Pack
- Nike: 'Breakout' Pack
- Puma: 'Showtime' Pack
- Mizuno: 'Prism White' Pack
- Skechers: 'Sunset' Pack
- New Balance: 'Pure Ambition' Pack
FC Barcelona 26-27 Third Kit Leaked - Long-Sleeve Version
Footy Headlines can now leak a new image of the Nike Barcelona 26-27 third jersey, long-sleeve version. Although it is a fake, the design is identical to the real one.
The FC Barcelona 26-27 third kit features a half-and-half design with 'Green Frost' and 'Dusty Cactus' shades, split by a jagged graphic.
Kilmarnock 2026-27 Home & Away Kits Released
Scottish Premiership club Kilmarnock FC have officially unveiled their new home and away kits for the 2026-27 season. Made by Hummel, the new shirts feature James Frew Ltd as the main front-of-shirt sponsor.
The Hummel Kilmarnock 2026-27 home jersey introduces a clean design in the club's traditional blue, complemented by Hummel's iconic chevrons on the shoulders. Offering a vibrant alternative, the Hummel Kilmarnock 2026-27 away shirt is predominantly yellow. Both kits share a cohesive design language characteristic of Hummel's recent templates and are available to purchase through the club's official channels.
RFEF Official Store AI Chatbot Recommends Fake Spain Jerseys
The official store of the Spanish Football Federation (RFEF) has experienced an embarrassing glitch, as its AI-powered chatbot is reportedly advising fans to purchase counterfeit Spain national team jerseys instead of the official merchandise.
A viral post by X user @Free_y_thinker highlighted the issue, sharing a screenshot of the chatbot recommending a fake jersey as a better and cheaper alternative to the official kits. The post quickly gained massive traction with nearly a million views, prompting other users to share their own bizarre interactions with the shop.rfef.es AI, which included further recommendations for fakes, specific unauthorized sellers, and even seemingly random Python code. This incident highlights the potential pitfalls of implementing AI customer service without strict guardrails.
