Manchester United Qualcomm Snapdragon Kit Sponsor Deal
Update: Manchester United's first-ever kit with the Snapdragon logo will be launched in early July 2023. We have created an imaginery concept of a Manchester United 24-25 home kit featuring Snapdragon on the front, plus summarized the key facts about the Snapdragon deal. The deal is worth 60 million GBP/season, while the length is at least three years, according to The Athletic.
Manchester United 24-25 Home Kit Concept Ft. Snapdragon Logo
Manchester United Snapdragon Deal - Key Facts
- 📅 Valid from 2024-25 season for at least three years, until end of 2026-27 season
- 🏟️ Snapdragon logo to feature on kit, owned by Qualcomm Technologies, Inc.
- 💸 Deal Worth: 60 million GBP/season - 180 million GBP over the minimum three years
13 September 2023: No More TeamViewer From 2024-25: Manchester United Announce Qualcomm Snapdragon Kit Sponsor Deal
Update: Confirming the rumors, Manchester United have announced a front-of-shirt sponsorship deal with Qualcomm Technologies, Inc. The Snapdragon® brand will be displayed on the front of the club’s famous shirt from the 2024-25 season onwards.
Footy Headlines have imagined how the Snapdragon logo could look on Manchester United's kit, based on the announcement picture of the partnership that was released in summer 2022. For the new deal, Manchester United just put an announcement on their press release site without any pictures.
United have not disclosed the length of the deal with Snapdragon. The Manchester United Snapdragon football kit main sponsor deal is reported to be worth 60 million GBP/season, the same Arsenal get from Emirates in their recently extended deal.
12 September 2023: No More TeamViewer: Manchester United To Sign Qualcomm Kit Sponsor Deal
Starting from the 2024/25 season, Snapdragon will become Manchester United’s front-of-shirt partner, featuring on the home, away, and third kits of the men’s and women’s teams. Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries, and a trademark or registered trademark of Qualcomm Incorporated.
Manchester United are in advanced talks over a new front-of-shirt sponsorship with the U.S. technology company Qualcomm.
Manchester United x Qualcomm
The Premier League side are targeting a deal that would see them earn £60 million ($75.1m) per year, according to The Athletic.
United have an existing relationship with Qualcomm, a company that makes telecommunications hardware including semiconductors. The club announced a deal in August 2022 to promote Qualcomm's Snapdragon subsidiary brand, which powers many of the world's premium smartphones, PCs, gaming devices, connected cars and smart wearables.
As part of the 2022 deal, Qualcomm also agreed to advise United on planned improvements to mobile connectivity at Old Trafford to enhance the matchday fan experience.
United have been looking for a new front-of-shirt sponsor since TeamViewer, a German software company, announced last year that it did not intend to renew its deal with United - a five-year deal worth £47m a year that began in 2021.
In December, United and TeamViewer have reached a mutually-beneficial agreement for the end of the deal. Manchester United can buy back the rights to the main jersey sponsorship and look for a new main sponsor.
Once a new shirt front partner is selected and takes on this role, TeamViewer AG will remain part of Manchester United’s partner ecosystem until the end of the original contract term, with an adapted scope of partnership.
Before TeamViewer, United had a £64m-per-season deal with U.S. car manufacturer Chevrolet that began in 2014.
Are you excited when Qualcomm replaces Teamviewer as Manchester United's new front-of-shirt sponsorship? Let us know in the comments below.