Horrific? Saudi Arabia Founds New Team Neom SC, Liquidates Old Club From Different City
Dec 30, 2023, by Chris
- Saudi Football Investment: Saudi Arabia is heavily investing in football, acquiring established players and forming new teams.
- Team Liquidation and Creation: Four existing Saudi Arabian football teams were liquidated and their ownership transferred, with one becoming Neom SC.
- Neom SC Formation: Neom SC was created from the acquisition of Al-Suqoor, and will compete in many sports, but has a basic logo and kit.
Saudi Arabia aims to become a household name in football. With it, the state's public investment found has bought several older top players for the league, including Neymar, Cristiano Ronaldo, and Sadio Mane. But that's not all - Saudi Arabia is also founding new teams.
Saudi Arabia Founds 4 New Teams, Liquidates 4 Others
In early June 2023, it was announced that the Saudi Arabian Ministry of Sport transferred the ownership of four clubs - which practically means that four teams are liquidated. Al-Qadisiyah goes to ARAMCO, Al-Diriyah to the Diriyah Gate Development Authority, Al-Ula to the Royal Commission for Al Ula, and Al-Suqoor to Neom.
The Neom team is the first to have announced their logo, name, and first kit. We expect the three others to follow soon.
Neom City - Saudi Arabia's 500 Billion Dollar City Project
Neom is a futuristic city being built in Saudi Arabia, with an estimated cost of $500 billion. Of course, this city also needs a sports team. However, instead of creating a new team from scratch, the Saudi government decided to acquire the license of an existing team - Al-Suqoor, which played in the third division.
Neom SC Announced
The new Neom sports team is called Neom Sports Club. The club was formerly known as Al Suqor Club.
The new Neom SC logo is rather lame and does not give the team a unique identity. Instead, it's just the Neom logo with an S.C. added at the bottom.
Neom SC Football Kit
The first Neom SC kit is orange-red with a white supplier logo. The unique element is an all-over pattern inspired by the shape of the Neom logo - it still looks more like a non-name sports shirt than a football kit.
The Neom Sports Club already competes in 13 different sports, including football, basketball, martial arts and table tennis, with teams and sessions available for men, women and children of all ages. Moaath Alohali has been named CEO of the club, after leaving his tenure as CEO of Saudi Pro League team, Al Ettifaq.
According to the official press releases, Neom SC "wants to expand its expertise and grow as a football club. The Neom project aims to support local Saudi talent as it becomes a global hub for sports" - we expect some famous players to play for Neom by 2030.
What do you think of the Neom SC logo? Do you think they will later develop a more bespoke branding for the club? let us know in the comments below.
US Grosseto 26-27 Home & Away Kits Revealed
Italian club US Grosseto 1912 have unveiled their new home and away kits for the 2026-27 season, produced once again by Erreà.
The Grosseto 26-27 home shirt comes in the club's traditional red base, featuring a central white vertical stripe that is interrupted across the middle to accommodate the Lamioni Holding sponsor logo. The white vertical bar incorporates an intricate tone-on-tone decorative pattern, complemented by white accents on the collar, sleeve cuffs, and side panels.
Completing the set, the Grosseto 26-27 away jersey reverses the palette with a clean white base adorned with a subtle all-over tonal feathered pattern. Red detailing appears on the collar, cuffs, and thin horizontal chest bands, while the standout element is a standalone red griffin emblem on the left chest in place of the standard club crest.
Macclesfield FC 26-27 Third Kit Released
Macclesfield FC have officially unveiled their new third kit for the 26-27 season, completing their wardrobe for the upcoming campaign. Produced by new technical partner DNA Sports Solutions, the shirt arrives with a bold "Back in Black" theme.
The DNA Macclesfield FC 26-27 third jersey features a black base complemented by tonal vertical stripes repeating the club's "SILKMEN" nickname down the front. Vibrant yellow and light grey paneling accentuates the sides, collar details, and sleeve cuffs, while monochromatic yellow logos, including a recolored club crest and the Duck and Cover main sponsor, finish the look.
Matching black shorts and socks with corresponding grey and yellow detailing complete the Macclesfield FC 26-27 third strip, which joins the previously released home and away kits.
Trabzonspor 26-27 Kit Features Hidden Glow-in-the-Dark Crest
A fascinating hidden detail on the new Joma Trabzonspor 26-27 black kit has caught football shirt collectors by surprise. After purchasing the official shirt from the club store, Asimingo discovered that the Trabzonspor crest is manufactured with phosphorescent, glow-in-the-dark material.
When charged under light, the badge emits an intense, bright cyan glow when placed in the dark. The effect gradually fades over several hours, functioning via standard photoluminescent pigment rather than electronic elements.
Interestingly, this unique feature was not prominently highlighted during the official marketing rollout of the shirt.
Adidas Boca Juniors 26-27 Away Kit Spotted
The new Boca Juniors 26-27 away kit by Adidas has been spotted on sale by @kichanbostero ahead of its official launch. Featuring a distinct retro aesthetic, the shirt combines an off-white base with fine navy pinstripes across the body, horizontal striping along the sleeves, and a clean horizontal chest band accommodating the sponsor logo.
