Adidas, Nike and Puma Will Not Release New Kits for 2024 Africa Cup/Asian Cup

Two major international tournaments will kick off in January 2024- the AFCON (13 January) and Asian Cup (12 January). However, the three major sports brands, Adidas, Nike, and Puma, will not launch any new kits for their teams in these two tournaments.

Adidas, Nike and Puma to Release No New Kits for 2024 Africa Cup/Asian Cup

For the 2023 Asian Cup, Nike will supply kits for 6 teams, Adidas for 4 teams, and Puma for 1 team:

  • Nike: Australia, China, Hong Kong, Qatar, South Korea and Malaysia
  • Adidas: Iraq, Japan, Saudi Arabia and UAE
  • Puma: Bahrain

For the 2023 AFCON, Puma will supply kits for 6 teams, Adidas has one, and so does Nike:

  • Puma: Egypt, Ghana, Guinea, Ivory Coast, Morocco and Senegal
  • Adidas: Algeria
  • Nike: Nigeria

Guinea released new 2024 kits, but these are customized Puma teamwear and no direct kits from the German brand.

This means that all teams sponsored by Nike, Adidas and Puma will wear 2022 kits at the 2023 Asian Cup and AFCON 2023, with the exception of Guinea and Iraq (who recently signed a deal with Adidas - the Iraq kits are also teamwear).

Algeria and Japan will get new kits in June 2024 - five months after the continental tournaments

Adidas, Nike and Puma will launch most of their new national team kits around March/April 2024, while some will get new kits in June/July (Algeria, Jamaica, Japan). The American and European national teams can use the new kits immediately at Euro 2024 and Copa America 2024.

What do you think about Adidas, Nike, and Puma not releasing new kits for the 2024 Africa Cup/Asian Cup? Leave your comments below.