Adidas "Takes Over" Premier League
Sep 10, 2024, by Phan Tich Giay
- Adidas's Premier League Presence: Adidas will produce kits for eight Premier League teams in the 25-26 season, a significant increase from previous years, although not a record for them.
- Liverpool Kit Deal: Adidas has secured a deal to supply Liverpool's kits starting in the 25-26 season, replacing Nike.
- Adidas Leading in 24-25 Season: Adidas has the most sponsored teams in the 24-25 Premier League season with seven, followed by Nike and Umbro with four each.
Update: As we reported on Monday night, the Adidas Liverpool kit deal has been signed and the Adidas Liverpool 25-26 kits are ready. As of today, this means that Adidas will be producing kits for eight Premier League teams in the 25-26 season, just two short of the half.
In the 25-26 season, Adidas could supply kits for even more than eight teams - if Leeds United is promoted (the only team Adidas sponsors in the Championship) or if Adidas signs more EPL clubs. However, with eight teams in its current 25-26 line-up, there is always the risk that at least one Adidas team will be relegated.
However, for Adidas, eight teams are not a record. The 3 stripes made the kits for nine teams in the 2013-14 season. Back then, Adidas' line-up was much weaker and featured only one top club - Chelsea. The biggest dominance of any brand in the Premier League was in the first-ever Premier League season, when Umbro supplied 50% (11 of the 22 teams).
31 July 2024: Adidas Takes Lead for 24-25 Premier League Season
Adidas Takes Lead in Premier League
See the Adidas-sponsored 24-25 Premier League teams below - Liverpool will be added for 25-26.
Adidas has reached its leading position in the Premier League by signing back-to-back kit deals with Newcastle United and Aston Villa. In addition, the return of Leicester City helps Adidas increase its sponsorship from 4 to 7 teams in the 24-25 Premier League.
Not only that, Adidas has also signed an agreement to supply Liverpool's jerseys from the 25-26 season, replacing Nike.
No More Nike: Liverpool To Sign Adidas Kit Deal
Premier League 24-25 Kit Battle - Adidas Leads
We see 7 brands in Premier League 24-25: Adidas, Nike, Umbro, Puma, Castore, Macron and the all-new Sudu. This is 1 less than in Premier League 23-24. Adidas is the most represented brand with 7 teams (35%), followed by Nike and Umbro with 4 teams each (20%/brand), Puma with 2 teams (10%). Smaller brands include: Castore, Macron and Sudu all have one team.
Premier League 24-25 Kit Battle - Adidas Leads
Premier League 2021-2024 Kit Battle
Check out all Premier League kits on Football Kit Archive.
Do you like that Adidas is leading in the Premier League? Comment below.
Madrid CFF 26-27 Away Kit Released
Spanish Liga F club Madrid CFF has debuted its new Nike away kit for the 26-27 season. Featuring a stealthy black base with a subtle textured chevron pattern, the jersey is highlighted by a central vertical stripe comprised of fluorescent pink bars, inside of which the club name "MADRID CFF" is inscribed in neon volt lettering. The vibrant color scheme is complemented by a volt Nike Swoosh on the right chest, a recolored pink and volt crest, and matching pink sponsor prints across the front, paired with contrasting white shorts and socks.
